In 2021, Lidl remains the only discounter in Finland. Factors that affect the retailer have a crucial impact on the overall channel. While during the review period discounters outperformed other types of grocery retailers in Finland, in 2021 Lidl did not fulfil its full potential. While in store-based grocery retail, Lidl’s growth in value sales was not too low compared to that of its main rivals, supermarkets S Group and Kesko, in terms of e-commerce sales, the picture is quite different. Lidl...

Euromonitor International’s Discounters in Finland report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Discounters market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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