Prior to the pandemic, Tetra Pak launched packaging with QR codes in Russia for milk, juice and baby food products, enabling greater communication with consumers and a way to collect data and promote brand loyalty. The development allows consumers to track the whole path of their chosen products from manufacture to store shelves. The trend has been intensified by COVID-19 as manufacturers seek to assure consumers of quality and safety of produce during the pandemic. At the beginning of the virus...
Euromonitor International’s Packaging in Russia report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Packaging market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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