Smaller packaging formats continued to gain ground in beauty and personal care in Turkey in 2019, bolstered by a rise in both inbound and outbound air travel and tighter airport security checks. The trend particularly benefited toothpaste, liquid/cream/gel/bar cleansers, standard shampoos and deodorants, with travel-size variants of the later also becoming more popular with consumers who regularly visit the gym or play sports. Sephora, Gratis and Watsons all include travel-size versions of such...

Euromonitor International’s Beauty and Personal Care Packaging in Turkey report offers insight into key trends and developments driving packaging across the category.


Product coverage: Baby and Child-specific Products Packaging, Bath and Shower Packaging, Colour Cosmetics Packaging, Deodorants Packaging, Depilatories Packaging, Fragrances Packaging, Hair Care Packaging, Men’s Grooming Packaging, Oral Care Packaging, Skin Care Packaging, Sun Care Packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


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* Get a detailed picture of the Beauty and Personal Care Packaging market;
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