Traditional grocery retailers, popularly known as kirana stores, remained a popular retail format in India during the review period, particularly in lower-tier cities and rural areas. Benefiting from locations in residential areas, traditional grocery retailers are regarded as important complementary retailers to modern grocery retailers, as they can provide a timely service to local consumers in the neighbourhood. Their strong relationships with their customers make it easier for them to better...

Euromonitor International’s Traditional Grocery Retailers in India report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Grocery Retailers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


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* Get a detailed picture of the Traditional Grocery Retailers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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