Wearable electronics remained at the early adoption stage in Colombia in 2019, being perceived as premium devices. Moreover, in response to ongoing consumer price sensitivity, low-priced brands such as Diggro, Kingwear, Tigers, Mymobile and MyWigo made an entrance. Most of these are generally sold online as introductory products and have forced players in activity bands and activity digital watches to lower their unit prices in order to compete. During the earlier years of the review period, bra...
Euromonitor International’s Wearable Electronics in Colombia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Activity Wearables, Smart Wearables.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wearable Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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