As schools, universities and offices have seen limited closures in Taiwan during the COVID-19 pandemic, writing instruments has not been strongly impacted in these channels, as per other territories. However, disruptions in overseas supply chains did negatively impact the category in 2020: the lack of supply of raw materials, such as plastic, caused writing instruments like ballpoint pens and mechanical pencils to be out of stock for one month in early 2020. However, this was temporary, with dis...
Euromonitor International’s Writing Instrumentsin Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Writing Instruments market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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