Off-trade volume sales of beer bounced back in 2019 after a significant double-digit decline in 2018. Falling volume sales were the result of higher excise taxes being applied to beer and consumers responding by crossing the border and purchasing cheaper off-trade beer in neighbouring Latvia. On 1 July 2019, excise taxes on beer were slashed by 25%, and this persuaded many Estonian consumers to stay in the country and buy their beer closer to home. The reduced prices also affected demand for on-...
Euromonitor International’s Beer in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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