Oral care sales in Brazil appear to be moving in a different direction when compared to other beauty and personal care categories. While in most categories, consumers continue to opt for cheaper products, in oral care more expensive items appear to be gaining traction. A clear effect of this trend can be seen in the pipeline of products that were introduced to the market in recent years. Many companies are focusing on higher value-added items to drive sales up, mainly using the “healthy” claim f...
Euromonitor International’s Oral Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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