The expansion of the Chinese oral care market is being driven by rising consumer awareness of oral care, underpinned by the broader increase in consumer health-consciousness, and the active digital marketing of oral care brands. Young people are more concerned about their breath and the health and appearance of their teeth than their older counterparts. Younger consumers consider whitening and brightening teeth to be an important part of creating an attractive appearance. Given China’s wide-rang...
Euromonitor International’s Oral Care in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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