The impact of COVID-19 on men’s grooming during 2020 was far from uniform. Men’s shaving saw a surge in demand, as barber shops were closed for an extended period, which led more men to groom themselves at home. Prior to the onset of the pandemic, most Saudi men preferred to visit a barber or spa on a regular basis for their personal grooming needs – to have their hair cut, a professional shave and a beard trim, in addition to facial cleansing treatments, such as masks and scrubs. This is often...
Euromonitor International’s Men’s Grooming in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Men’s Fragrances, Men’s Shaving, Men’s Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men’s Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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