In 2021, hair care sales recorded positive growth in retail volume and current value terms, recovering from the loss in sales in the previous year. The reopening of hair salons boosted sales of salon professional hair care, while demand for colourants declined as consumers preferred to get their hair coloured professionally now that it was possible again. Conditioners and treatments, as a category, registered the most dynamic growth, supported by a flurry of new product launches. The launch of H...
Euromonitor International’s Hair Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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