Premium fragrances are expected to continue to take share from mass products over the forecast period, despite the positive growth still being seen by mass fragrances. Although mass fragrances are attractive for lower-income urban consumers, many are not aware of mass products, regarding them as a luxury and often trade down to deodorants with strong fragrances. Meanwhile middle- and higher-income consumers and Cameroonians who have lived abroad are aware of premium brands and can afford to purc...

Euromonitor International’s Fragrances in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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