Women are now being tapped by sports brands and are proving to be the new growth consumer group. This is largely because previously women were not very active in joining fitness centres or gyms as they were not keen to lift weights in a gym to avoid becoming muscular. However, fitness centres have changed their strategy and are offering batch classes, cross fit sessions, Zumba sessions and yoga sessions to tap into this consumer base. In the past, even Bollywood celebrities such as Shilpa Shetty...
Euromonitor International’s Sportswear in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Apparel and Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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