Away-from-home tissue and hygiene in Bulgaria continued to develop positively in current value terms over 2024. The category has fully recovered to pre-pandemic levels after the considerable downturn during the pandemic years, caused by COVID-19 restrictions in the horeca channel. In 2024, current value growth was much higher than in volume terms across most AFH products as prices remained elevated. Toilet paper is the largest category and was the fast-growing product due to its essential status...

Euromonitor International’s Away-from-Home Tissue and Hygiene in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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