In 2020, wipes saw stronger retail volume growth rates in most categories than in 2019, whilst current value sales saw a dynamic increase, due mainly to the rise in VAT from 5% to 15% from July 2020. The main reason for the stronger retail volume growth in wipes in 2020 was COVID-19, with especially strong demand seen for antibacterial wipes. Home care wipes and floor cleaning systems saw particularly strong volume and value growth in 2020, although from a low base. The penetration of such produ...
Euromonitor International’s Wipes in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Home Care Wipes and Floor Cleaning Systems , Personal Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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