Jeans had already been struggling to achieve growth over the decade preceding the COVID-19 crisis, but was hit even harder in the first year of the pandemic, in 2020, seeing double-digit retail volume and current value declines due to the temporary closure of non-essential retailers and consumers’ reluctance to spend. Jeans returned to growth in Japan in 2021, but this was at a slow pace. Jeans in all price ranges, from economy to super premium, returned to positive performances in 2021, whilst...
Euromonitor International’s Jeans in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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