Still RTD tea in Finland was dominated by low-cost brands and private label during the review period, but Coca-Cola Finland’s launch of Fuze Tea at the beginning of 2018 changed this situation. The brand was launched with high-impact marketing campaigns, which associated the new brand with health and wellness. This brand had a substantially higher unit price as it was sold in single-serve packaging, unlike the other leading brands, which came in 1-litre packs. The single-serve portion packaging...

Euromonitor International’s RTD Tea in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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