RTD coffee remains relatively niche in Peru, with penetration and awareness largely lost during the COVID-19 pandemic. While the early part of the review period saw the launch of several new brands, notably Nescaf? Cold Brew, at the beginning of 2020, accompanied by an extensive marketing and promotional campaign, the subsequent pandemic-related restrictions, including the closure on foodservice outlets and restrictions on the sale of non-essential products, stifled the expansion of the category...
Euromonitor International’s RTD Coffee in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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