In early 2021, fast fashion brand H&M faced a backlash after it refused to use Xinjiang cotton and expressed concern about the alleged use of forced labour in cotton production. The backlash from this decision then widened to brands associated with the Better Cotton Initiative (BCI), including Burberry, Nike, adidas, Converse, etc. This large-scale boycott has posed a great threat to these Western brands in terms of store traffic and sales revenue. For example, it is no longer possible to hail a...
Euromonitor International’s Womenswear in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Women’s Nightwear, Women’s Outerwear, Women’s Swimwear, Women’s Underwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.