Lipton remains the most recognised and preferred brand within RTD tea in South Africa, due to its early entry and widespread distribution in both on-trade and off-trade channels. The brand has remained relevant throughout the years with continuous flavour innovation, varying packaging formats ranging from cans to plastic bottles, in addition to remaining affordable compared to many other brands within the category. Its latest flavour combinations include Tropical Mango, while product claims high...
Euromonitor International’s RTD Tea in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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