RTD tea once enjoyed strong growth and was highly appreciated by consumers that considered it as a healthier alternative to carbonates. Nevertheless, the category was strongly affected not only by adverse weather conditions during 2017 and 2018, but also by the increasing awareness of consumers regarding the high sugar content of RTD beverages in general. Despite brands such as Fuze Tea and Lipton reformulating their products to be zero sugar and Mr Tea, in addition to its regular version, offer...
Euromonitor International’s RTD Tea in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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