A set of positive factors influenced RTD coffee’s strong performance in 2018. Primarily, the on-the-go nature of the product matched perfectly with Belgians’ increasingly busy lifestyles. RTD coffee became popular among young professionals and millennials. In addition, the consumer penchant for indulgent products played a significant role; Belgians proved willing to drink RTD coffee on the go, especially its cappuccino variant, on different consumption occasions such as breakfast, in the afterno...

Euromonitor International’s RTD Coffee in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.