Total volume sales of energy drinks continue to decline in 2021, albeit at a slower rate than before. In off-trade terms, the decrease is due to high average unit prices in comparison with other soft drinks. Many consumers opt for more affordable, healthier categories such as juice, bottled water or RTD tea, rather than paying the additional 10% taxes (excise, sugar and VAT) that came into effect in during the review period. On the other hand, on-trade volume sales is witnessing a significant de...
Euromonitor International’s Energy Drinks in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Reduced Sugar Energy Drinks, Regular Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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