Potato chips is expected to remain popular in Kenya in 2020, seen by consumers as both an affordable and tasty snack. It is likely to keep its position as not only the biggest but also the best performing in both retail volume and current retail value terms. Potato chips will stay popular among consumers of all age groups, but particularly the young population, with this group likely to be largely responsible for potato chips’ strong growth. The increasing on-the-go culture in Kenya as a result...
Euromonitor International’s Savoury Snacks in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Nuts, Seeds and Trail Mixes, Other Savoury Snacks, Popcorn, Pretzels, Salty Snacks, Savoury Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Savoury Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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