Homeshopping faced a number of challenges over the review period, not least the mounting competition from e-commerce. Nevertheless, the channel saw dynamic growth in the last two years of the review period at it showed signs of successfully adapting to these challenges. Firstly, companies looked to build consumer trust by offering extended product warranties and satisfaction guarantees. Secondly, players within homeshopping invested in their digital presence. For example, GMM CJ O Shopping Co Lt...

Euromonitor International’s Homeshopping in Thailand report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Homeshopping market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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