Cider/perry continued to register positive development in Bulgaria towards the end of the review period. However, it should be noted that sales rising from a very low base, resulting in significant fluctuations in growth rates. In addition, consumption of cider/perry remains highly seasonal, peaking during warm spring and hot summer days before tailing off again as the cooler weather sets in during autumn. The category continues to target primarily female drinkers, with younger people forming th...

Euromonitor International’s Cider/Perry in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


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