After having experienced strong growth in retail sales in both volume and value terms in 2020 driven by the rise in at-home consumption as a result of the COVID-19 crisis, tea has recorded more modest growth in 2021. Austrian consumers enjoy preparing and consuming tea at home, especially in the colder months of the year, so spending more time at home has continued to contribute to further growth in demand, though the category has inevitably seen a slowdown in growth after the marked rise in sal...
Euromonitor International’s Tea in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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