Overall, in Germany in 2019 refrigeration appliances remained under pressure. Prolonged replacement cycles play a role in that development. While previous years have shown average unit price increase, in 2019 unit price growth turned negative as German consumers reacted to foreign companies’ price strategies by offering products in lower price segments. In the coming years, a potential economic downturn for Germany as a result of the ongoing China-US trade war is expected to drive down consumer...
Euromonitor International’s Refrigeration Appliances in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Refrigeration Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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