The outbreak of COVID-19 in Denmark led to an increase in value growth for home care in 2020, which moved value growth from 1% in 2019, to 6%. Due to the outbreak of the virus, consumers interest in health, hygiene and sanitation increased, and consumers spent more time ensuring the home was a safe environment. This was a key driver of growth for areas such as home care disinfectants, bleach and multi-purpose cleaner, which all recorded double-digit growth due to enhanced cleaning routines. Part...

Euromonitor International’s Home Care in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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