COVID-19 has slowed retailing growth in Guatemala, although the fact that alternatives to cash-based transactions in physical outlets are still comparatively underdeveloped means that sales through stores less than other more developed countries. Although e-commerce and mobile e-commerce are both set to see strong growth in 2020 and over the forecast period, the closure of non-essential retail outlets at the beginning of the lockdown, and the subsequent mixture of restrictions and controls impos...

Euromonitor International’s Retailing in Guatemala report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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