Heating appliances continued to decline in 2015; albeit at a slower rate compared with the two previous years, registering a 4% volume decrease. Even though the winter of 2014/2015 was very cold in Greece, and should thus favour sales of heating appliances, the high penetration rate that this category enjoys resulted in a decrease in volume sales. After the impressive growth of 2011, and especially 2012 (23% and 75% volume increases respectively), the category reached maturity, as most...
Euromonitor International’s Heating Appliances in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Heating Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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