Table of Content

1. Methodology and Scope
1.1. Research Methodology
1.2. Research Objective and Scope of the Report
2. Definition and Overview
3. Executive Summary
3.1. Snippet by Type
3.2. Snippet by Ingredient
3.3. Snippet by Form
3.4. Snippet by Distribution Channel
3.5. Snippet by End-Use
4. Dynamics
4.1. Impacting Factors
4.1.1. Drivers
4.1.1.1. Rising Workplace Stress Boosts Demand for Adaptogenic Beverages in US
4.1.2. Restraints
4.1.2.1. High Cost of Production
4.1.3. Opportunity
4.1.4. Impact Analysis
5. Industry Analysis
5.1. Porter’s Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. DMI Opinion
6. By Type
6.1. Introduction
6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
6.1.2. Market Attractiveness Index, By Type
6.2. Tea and Coffee-based Beverages
6.2.1. Introduction
6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
6.3. Juices and Shots
6.4. Carbonated Beverages
6.5. Smoothies and Functional Waters
6.6. Energy Drinks
6.7. Other
7. By Ingredient
7.1. Introduction
7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Ingredient
7.1.2. Market Attractiveness Index, By Ingredient
7.2. Ashwagandha
7.2.1. Introduction
7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Rhodiola Rosea
7.4. Holy Basil (Tulsi)
7.5. Ginseng
7.6. Mushrooms
7.7. Other
8. By Form
8.1. Introduction
8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
8.1.2. Market Attractiveness Index, By Form
8.2. Ready-to-Drink (RTD) Beverages
8.2.1. Introduction
8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Powdered and Concentrated Drinks
8.4. Other
9. By Distribution Channel
9.1. Introduction
9.2. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
9.3. Market Attractiveness Index, By Distribution Channel
9.4. Supermarkets/Hypermarkets
9.4.1. Introduction
9.4.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.5. Specialty Stores
9.6. Convenience Stores
9.7. Online Retail
10. By End-Use
10.1. Introduction
10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-Use
10.1.2. Market Attractiveness Index, By End-Use
10.2. Functional Health Beverages
10.2.1. Introduction
10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Stress and Anxiety Relief
10.4. Energy and Performance
10.5. Cognitive Support and Mental Clarity
10.6. Sleep Aid
10.7. Weight Management
11. Competitive Landscape
11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis
12. Company Profiles
12.1. Kin Euphorics
12.1.1. Company Overview
12.1.2. Nature Portfolio and Description
12.1.3. Financial Overview
12.1.4. Key Developments
12.2. Om Mushroom Superfood
12.3. Four Sigmatic
12.4. Peak and Valley
12.5. Recess
12.6. Juni, LLC
12.7. REBBL, Inc.
12.8. Rasa
12.9. KeVita (PepsiCo)
12.10. TranQuini
LIST NOT EXHAUSTIVE
13. Appendix
13.1. About Us and Services
13.2. Contact Us