Table of Content


COMPANY EXECUTIVE SUMMARY 1
Table of Contents 2
Tables 7
Charts 8
McDonald’s Corporation - Key Company Facts 9
McDonald’s Corporation - Company Description 10
McDonald’s Corporation - Top Executives 11
McDonald’s Corporation- Top Executives Biographies 12
McDonald’s Corporation- Head Office & Locations 14
Head Office - Country 14
Key Subsidiaries 15
McDonald’s Corporation - Products and Services 16
Products 16
Services 17
McDonald’s Corporation - Historic Events 18
McDonald’s Corporation - Company’s Management Discussion 19
McDonald’s Corporation - Company’s Mission and Vision 22
Mission 22
McDonald’s Corporation - Corporate Strategy 23
McDonald’s Corporation - Business Description 25
U.S. Market Segment 25
International Operated Markets (IOM) 25
International Developmental Licensed Markets (IDL) & Corporate 25
Digital, Delivery, and Drive-Thru Operations (3Ds) 26
McDonald’s Corporation - ESG Spotlight 27
Environment 27
Social 27
Corporate Governance 28
McDonald’s Corporation - SWOT Analysis 29
Overview 29
Strengths 31
Weaknesses 33
Opportunities 35
Threats 37
McDonald’s Corporation - PESTLE Analysis 39
Overview 39
Political Factors 41
Economic Factors 43
Social Factors 44
Technological Factors 46
Legal Factors 47
Environmental Factors 48
McDonald’s Corporation - Financial Deep Dive 50
Share Price Trend - Oct-2023to Oct-2024 (Average Share Closing Price) 50
Profit and Loss Statement 52
Summary of Profit and Loss Statement 52
Balance Sheet 54
Summary of Balance Sheet 54
Cash Flow Statement 56
Summary of Cash Flow Statement 56
Key Financial Ratio Analysis 58
McDonald’s Corporation - Ratio Charts 59
Activity Ratio Charts 59
Growth Ratios Charts 60
Leverage Ratio Charts 61
Liquidity Ratio Charts 61
Profitability Ratio Charts 63
Competing Players 64
Snapshot of Competing Players 65
Starbucks Corporation 65
Key Company Facts 65
Company Description 65
Snapshot of Competing Players 67
KFC Corporation 67
Key Company Facts 67
Company Description 67
Snapshot of Competing Players 69
Taco Bell IP Holder LLC 69
Key Company Facts 69
Company Description 69
Snapshot of Competing Players 70
Subway IP LLC 70
Key Company Facts 70
Company Description 70
Snapshot of Competing Players 71
Burger King Company LLC 71
Key Company Facts 71
Company Description 71
McDonald’s Corporation - In the News 72
15-Oct-2024- McDonald’s? USA Celebrates 50-Year Partnership with Ronald McDonald House Charities? through "Gift to RMHC?" 72
03-Oct-2024- It’s Official: McDonald’s Highly Anticipated Chicken Big Mac? Drops at U.S. Restaurants this Month 74
24-Sep-2024- ’Employees Only’ Experience Puts a Spotlight on the Positive Impact of a Job at McDonald’s 75
12-Sep-2024- McDonald’s USA Launches Another Season of Savings this Fall 77
12-Sep-2024- 50 Years of Feel Good: McDonald’s UK Celebrates Transformative Social Impact & Economic Leadership 79
04-Sep-2024- Meet the New Mini McFlurry and Sustainable 4-Flap Cups 81
29-Aug-2024- McDonald’s USA Invites Fans to Elevate Black Fashion Designers with Call to ’Show Up and Show Out in Black’ 81
29-Mar-2023- Robert A. Eckert and John W. Rogers, Jr. to Retire from McDonald’s Board of Directors After 20 Years of Exceptional Service 83
07-Mar-2023- McDonald’s USA appoints new North America Chief Impact Officer and U.S. Strategic Insights and Prioritization Officer to its leadership team 83
27-Feb-2023- McDonald’s USA Expands Test of Krispy Kreme? Doughnuts to Approximately 160 Louisville-Lexington Restaurants 83
16-Dec-2022- McDonald’s Hong Kong Switches to Wooden Cutlery to Reduce Plastic Waste. 83
29-Nov-2022- McDonald’s USA Partners with Thurgood Marshall College Fund and Alkeme to Deepen Its Commitment to Support HBCU Students. 84
11-Nov-2022- The first McDonald’s Drive Thru was inspired by U.S. Army soldiers stationed at Fort Huachuca Army Base. 84
26-Oct-2022- McDonald’s Owners / Operators jumped into action to provide Hurricane Ian relief efforts. 84
03-Oct-2022- Kareem Daniel Elected to McDonald’s Board of Directors. 84
14-Sep-2022- McDonald’s To Open Speedee Labs Within Company’s Chicago Global Headquarters 85
13-Sep-2022- Speedee Labs is Coming to McDonald’s Chicago Headquarters 85
McDonald’s Corporation- Key Deals 86
09-May-2023 - Glovo and McDonald’s Join Forces with New Global Strategic Partnership for Improved Customer Experience 86
10-Feb-2023 - McDonald’s black suppliers come together for creation of The Black Owned Suppliers Association (BOSA) 86
09-Feb-2023 - McDonald’s USA ? Joins Forces with Keke Palmer to Shine a Light on Ten Black Visionaries. Change Leaders will collectively receive $200K and additional resources to positively impact their communities 87
12-Jan-2023 - McDonald’s USA Rings in Lunar New Year Through Innovative Collaboration with Viral Video Creator Karen X Cheng 87
15-Dec-2022 - McDonald’s & U.S. Logistics Partners Tackle Supply Chain Emissions in New Enel Solar Energy Deal 87
09-Sep-2022 - McDonald’s USA? Teams Up with Fashion Designer Joseph Altuzarra for Exclusive Holiday Lantern Collaboration to Celebrate Mid-Autumn Festival 88
07-Sep-2022 - The McDonald’s HACER? National Scholarship Program is Again Awarding Half A Million Dollars in Scholarships to Hispanic Students Across the U.S. 88
08-Jul-2022 - McDonald’s USA? Partners with Keke Palmer to Surprise "Future 22" Change Leaders With $220,000 to Continue Positively Impacting Communities Nationwide 89
06-Jun-2022 - McDonald’s? USA Teams Up with the Marcus Graham Project to Provide Real-World Learning Opportunities for Aspiring Marketing Professionals of Color 89
16-May-2022 - Deliveroo and McDonald’s to Drive Delivery Growth with New Global Strategic Partnership. 89
Appendix 90
Definitions 90
SWOT Analysis 90
PESTLE Analysis 90
Value Chain Analysis 90
ESG Spotlight 90
Financial Deep Dive 90
Financial Ratios - 91
Activity Ratios 91
Growth Ratios 92
Leverage Ratios 93
Liquidity Ratios 94
Market Ratios 95
Profitability Ratios 95
Research Methodology 96
Disclaimer 97
Contact Us 97



List of Figures

Charts
Figure 1: McDonald’s Corporation- SWOT Analysis 30
Figure 2: McDonald’s Corporation - PESTLE Analysis 40
Figure 3: McDonald’s Corporation - Average Share Price Trend - Oct-2023 to Oct-2024 51
Figure 4: McDonald’s Corporation - Profit and Loss Statement - 2020-2023 53
Figure 5: McDonald’s Corporation - Balance Sheet - 2020-2023 55
Figure 6: McDonald’s Corporation - Cash Flow Statement 2020-2023 57
Figure 7: McDonald’s Corporation - Activity Ratio Charts 59
Figure 8: McDonald’s Corporation - Growth Ratio Charts (Value %) 60
Figure 9: McDonald’s Corporation - Leverage Ratio Charts 61
Figure 10: McDonald’s Corporation - Liquidity Ratio Charts 62
Figure 11: McDonald’s Corporation - Profitability Ratio Charts (Value %) 63
Figure 12: Competing Players - Starbucks Corporation - Key Financials 66

List of Tables

Tables
Table 1: McDonald’s Corporation - Company Facts
Table 2: McDonald’s Corporation - Top Executives
Table 3: McDonald’s Corporation - Top Executives Biographies
Table 4: McDonald’s Corporation - Subsidiaries
Table 5: McDonald’s Corporation - Products
Table 6: McDonald’s Corporation - Services
Table 7: McDonald’s Corporation - Historic Events
Table 8: McDonald’s Corporation - Share Price Trend - Oct-2023 to Oct-2024
Table 9: McDonald’s Corporation- Ratio Analysis - 2020-2023
Table 10: McDonald’s Corporation -Competing Players