Table of Content

1 Overview of Intelligent Cockpit Display


1. Main Types of Intelligent Cockpit Multi/Dual Displays and Their Application Cases
1.1 Types of Intelligent Cockpit Multi-display Solutions
1.2 Application Cases of Intelligent Cockpit Multi-display Solutions
1.3 Types of Intelligent Cockpit Dual Display Solutions
1.4 Application Cases of Intelligent Cockpit Dual Display Solutions
1.5 Types of Intelligent Cockpit Integrated Display Solutions
1.6 Application Cases of Intelligent Cockpit Integrated Display Solutions
1.7 Main Relationships between Chip and Display in Current Intelligent Cockpits
1.8 Mainstream Chip-Display Relationships and Advantages
1.9 Intelligent Cockpit Display Industry Chain
1.10 Statistics on Cockpit Display Solutions for Passenger Cars in China
1.10.1 Installation Data of Center Console Displays in Passenger Cars in China: Installations and Installation Rate
1.10.2 Installations Structure of Center Console Display Solutions in Passenger Cars in China: Single/Multi/Dual Display
1.10.3 Installation Data of Center Console Single Displays in Passenger Car Models in China: Installations and Installation Rate
1.10.3 Installation Data of Center Console Single Displays in Passenger Car Models in China: Screen Size
1.10.3 Sales Distribution of Passenger Car Models with Center Console Single Display in China: by Brand
1.10.3 Sales Distribution of Passenger Car Models with Center Console Single Display in China: by Model
1.10.3 Sales Distribution of Passenger Car Models with Center Console Single Display in China: by Price
1.10.4 Installation Data of Center Console Multi-Displays in Passenger Car Models in China: Installations and Installation Rate
1.10.4 Installation Data of Center Console Multi-Displays in Passenger Car Models in China: Screen Size
1.10.4 Sales Distribution of Passenger Car Models with Center Console Multi-Display in China: by Brand
1.10.4 Sales Distribution of Passenger Car Models with Center Console Multi-Display in China: by Model
1.10.4 Sales Distribution of Passenger Car Models with Center Console Multi-Display in China: by Price
1.10.5 Installation Data of Center Console Dual Displays in Passenger Car Models in China: Installations and Installation Rate
1.10.5 Installation Data of Center Console Dual Displays in Passenger Car Models in China: Combination Form
1.10.5 Sales Distribution of Passenger Car Models with Center Console Dual Display in China: by Brand
1.10.5 Sales Distribution of Passenger Car Models with Center Console Dual Display in China: by Model
1.10.5 Sales Distribution of Passenger Car Models with Center Console Dual Display in China: by Price
1.10.6 Application of Triple-display in Passenger Cars in China


2. Light Field Screen
2.1 Technical Principle
2.2 Core Technologies of Hardware and Software
2.3 Composition and Cost Structure
2.4 Application in Intelligent Cockpit
2.5 Advantages Compared with Conventional Displays
2.6 Technology Development Trends


3. Cockpit Projection
3.1 Main Application Scenarios and Cases of In-vehicle Projection
3.2 Comparison between Three Light Source Technology Solutions for Exterior Projection
3.3 Comparison between Two Light Source Technology Solutions for Interior Projection
3.4 Future Mainstream Vehicle Cockpit Laser Display Solutions


4. Automotive AR/VR
4.1 Automotive AR/VR: 5G+XR Mobile Commercial Scenario
4.2 Differences before Automotive AR and Automotive VR
4.3 Application Scenarios of Automotive AR/VR in Cockpit
4.4 Comparison between Three VR Optical Solutions
4.5 Mainstream Optical Solutions for Future VR Devices
4.6 VR Devices Have Basically Satisfied the Requirements of Partial Immersion Stage
4.7 Automotive VR Applications for OEMs
4.8 Comparison between Four AR Optical Solutions
4.9 Automotive AR Applications for OEMs
4.10 AR/VR Industry Chain
4.10 AR/VR Industry Chain: Cost Structure
4.10 AR/VR Industry Chain: Master Chip
4.10 AR/VR Industry Chain: Display
4.10 AR/VR Industry Chain: Sensor


2 Suppliers of Cockpit Multi-display

2.1 Harman
2.1.1 Latest-generation Cockpit One-chip Multi-display Multi-system Solution (1)
2.1.2 Latest-generation Cockpit One-chip Multi-display Multi-system Solution (2)
2.1.3 Latest-generation Cockpit One-chip Multi-display Multi-system Solution (3)
2.1.4 Multi-display Display Solution for Intelligent Cockpit with up to 7 Screens
2.1.5 Intelligent Cockpit Ultra-wide Integrated Screen Solution in 2024

2.2 Visteon
2.2.1 Iterations and Future Planning of One-chip Multi-display Solution
2.2.2 One-chip Multi-display Multi-system Solution Based on Qualcomm 8155/8295 and Samsung V9
2.2.3 One-chip Multi-display Multi-system Solution Based on Domestic Chips
2.2.4 Application Cases of One-chip Multi-display
2.2.5 Pillar to Pillar Through-type Triple-display Products in 2023
2.2.6 Pillar to Pillar Through-type Triple-display Products in 2024

2.3 Faurecia
2.3.1 One-chip Multi-display Multi-system Solution and its OEM Customers
2.3.2 1.5m Through-type Triple-display Products for Cockpit
2.3.3 New Cockpit Dual Display Products

2.4 Marelli
2.4.1 One-chip for up to 12 Screens Solution Based on Qualcomm 8295
2.4.2 One-chip Multi-display Multi-system Solution and Its Automotive Customers Based on Qualcomm’s Low-computing Power Chip
2.4.3 Through-type Dual Display Solution
2.4.4 Cockpit Mini LED Triple-display + Electronic Exterior Mirror Screen Products
2.4.5 Ultra-wide Triple-display Application Cases

2.5 Aptiv
2.5.1 Intelligent Cockpit Moves from One-chip Multi-display to One-chip Multi HD Screens
2.5.2 One-chip Multi-display Solution Based on Intel Chip
2.5.3 One-chip Multi-display Solution Based on Qualcomm 8295

2.6 Bosch
2.6.1 Iterations and Future Planning of One-chip Multi-display Multi-system Solution
2.6.2 One-chip Multi-display Multi-system Solution Based on Qualcomm 8155
2.6.3 One-chip Multi-display Multi-system Solution Based on Qualcomm 8295

2.7 Continental
2.7.1 Cockpit Triple-display Products to be Put into Production in 2024
2.7.2 Cockpit Dual-display Products
2.7.3 Application Cases of Dual Display in Cockpit
2.7.4 One-chip Supporting up to 8-screen solution
2.7.5 Application Case of One-chip Multi-display Solution

2.8 Denso
2.8.1 Planning Route for One-chip Multi/Dual Display in Cockpit (~2030)
2.8.2 One-core Multi/Dual Display Solution Based on Domestic Chip
2.8.3 Latest-generation Cockpit Multi/Dual Display Solution

2.9 Panasonic
2.9.1 Cockpit 7-screen Solution
2.9.2 A-pillar to A-pillar Dual Display Solution with Integrated Electronic Exterior Mirror Screen

2.10 BOE
2.10.1 Multiple Cockpit Dual Display Products
2.10.2 Cockpit Through-type Screen Products in 2024
2.10.3 Application Cases of Cockpit Dual Display

2.11 LG Display
2.11.1 Market Share for In-vehicle Display Field
2.11.2 Cockpit Ultra-wide Integrated Display Solution in 2024
2.11.3 Future Cockpit Multi/Dual Display Solution Planning
2.11.4 Cockpit Multi/Dual Display Application Cases

2.12 Foryou
2.12.1 Cockpit Display Technology Route
2.12.2 Cockpit Display Product Layout
2.12.3 Cockpit Curved Through-type Screen
2.12.4 Cockpit Dual Display Solution
2.12.5 Application Cases of Cockpit Multi /Dual Display Solution
2.12.6 One-chip Multi-display Multi-system Solution Based on XXX, XXX, XXX Chip
2.12.7 OS Cooperation Case of Cockpit Multi/Dual Display Solution
2.12.8 Chip Cooperation Case of Cockpit Multi/Dual Display Solution
2.12.9 Designation of Cockpit Multi/Dual Display Solution

2.13 Desay SV
2.13.1 Iterations and Future Planning of One-chip Multi-display Multi-system Solution
2.13.2 GEN3 One-chip Multi-display Multi-system Solution
2.13.3 GEN4 One-chip Multi-display Multi-system Solution
2.13.4 One-chip Multi-display Multi-system Solution Based on Domestic Chip
2.13.5 Curved Dual Display Products
2.13.6 One-computer Dual Display Virtual Intelligent Cockpit Domain Controller
2.13.7 Designation of Cockpit Multi/Dual Display Solution

2.14 Neusoft
2.14.1 One-chip Multi-display Multi-system Solution
2.14.2 One-chip Multi-display Multi-system Solution Based on Qualcomm 8155
2.14.3 One-chip Multi-display Multi-system Solution Based on Qualcomm 8295
2.14.4 Designation of Cockpit Multi/Dual Display Solution

2.15 Joyson Electronics
2.15.1 One-chip Dual-screen Dual-system Solution
2.15.2 One-chip 8-screen Multi-system Solution
2.15.3 Features of One-chip 8-screen Multi-system Solution

2.16 NOBO Automotive
2.16.1 Multi /Dual Display Products
2.16.2 Cockpit’s Qualcomm 8155-based One-chip Multi/Dual Display Solution
2.16.3 Iterations and Future Planning of One-chip Multi-display Multi-system Solution
2.16.4 One-chip Multi-display Multi-system Solution Based on Qualcomm 6155
2.16.5 One-chip Multi-display Multi-system Solution Based on Qualcomm 8155
2.16.6 One-chip Multi-display Multi-system Software Solution
2.16.7 Designation of Multi/Dual Display Solution

2.17 Huawei
2.17.1 One Chip Supporting up to 8 Screens
2.17.2 One-chip Multi-display Collaboration Capabilities
2.17.3 One-chip Multi-display Solution Standalone Kernel
2.17.4 One-chip Multi-display Application Cases

2.18 HASCO
2.18.1 Curved Through-type Screen
2.18.2 One-chip Ultra-wide Curved Screen Dual System Solution

2.19 Yanfeng
2.19.1 Cockpit Through-type Curved Display Solution
2.19.2 Ultra-wide Dual Display Solution Integrated with Exterior Electronic Mirrors
2.19.3 One Chip Supporting up to 6 Screens

2.20 Wuhan KOTEI Informatics
2.20.1 One-chip Multi-display Multi-system Solution Based on Qualcomm 8295
2.20.2 One-chip Multi-display Multi-system Solution Based on SemiDrive X9
2.20.3 One-chip Multi-display Multi-system Solution Based on SemiDrive X9H
2.20.4 One-chip Dual-display Dual-system Solution Based on Renesas R-Car M3
2.20.5 One-chip Multi-display Multi-system Solution Based on Renesas R-Car M3


3 Suppliers of Light Field Screen

3.1 Huawei
3.1.1 Light Field Screen
3.1.2 Main Advantages of Light Field Screen
3.1.3 Three Core Technologies of Light Field Screen
3.1.4 Core Optical Technologies of Light Field Screen
3.1.5 Intelligent Automotive Optical Solutions
3.1.6 Installed Price of Light Field Screen and Installation Plan of Cooperative Brand Models

3.2 Sony
3.2.1 Light Field Screen in Consumer Sector and Its Technical Characteristics
3.2.2 Light Field Display Technology Route
3.2.3 Three Core Technologies of Light Field Display

3.3 TCL CSOT
3.3.1 Light Field Screens for Consumer Sector and Their Technical Characteristics

3.4 Others
3.4.1 BOE’s Consumer Field Light Field Screens and Their Technical Characteristics
3.4.2 ZX-Real’s Three Light Field Holographic Screens
3.4.3 Shenzhen Pendu’s Light Field Display Technology
3.4.4 Shenzhen Pendu’s Light Field Display Products
3.4.5 SVG Tech’s Light Field Screen Related Technology Reserves
3.4.6 Exciton Technology Provides Huawei with Core Components of Light Field Screen
3.4.7 Rijiu Optoelectronics’s Light Field Display Products


4 Suppliers of Cockpit Projection

4.1 Appotronics
4.1.1 Various Projection Solutions for Intelligent Cockpit
4.1.2 ALPD Laser Technology Advantages
4.1.3 ALPD Technology Principle
4.1.4 ALPD Technology Has Two Technical Barriers
4.1.5 Five Cockpit Projection Display Solutions
4.1.6 Application Cases of Car Window Projection Solution
4.1.7 Designations
4.1.8 AR Optical Module

4.2 LNGIN
4.2.1 In-vehicle Solutions Including Hardware, Software and Content
4.2.2 Technical Characteristics and Application Scenarios of Holographic Display Products
4.2.3 In-vehicle Application Scenarios of Holographic Display System
4.2.4 Holographic Optical Module
4.2.5 Holographic Virtual Assistant

4.3 EASPEED
4.3.1 Medium-free Interactive Aerial Imaging Technology
4.3.2 Key Component of Aerial Imaging System: DCT-plate
4.3.3 Intelligent Automotive Solutions
4.3.4 Vehicle Application Cases

4.4 Xianghang Technology
4.4.1 Medium-free Holographic Technology
4.4.2 Holographic Module
4.4.3 Application Scenarios of Medium-free Holographic Technology in Vehicles

4.5 Others
4.5.1 YesAR’s Medium-free Holographic Products and Its Cooperation Cases with Auto Companies
4.5.2 Crystal Optech’s Holographic Projection Products
4.5.3 XGimi’s Projector Has Been Designated by OEMs
4.5.4 Hisense’s Laser Panoramic Projection Solution
4.5.5 AI Speech’s In-vehicle Projection
4.6.6 Zinger’s Medium-free Floating Imaging and Its In-vehicle Application Scenarios


5 Suppliers of Automotive AR/VR

5.1 Xreal
5.1.1 Has Experienced Five Rounds of Product Iteration
5.1.2 Core Optical Technology
5.1.3 Comparison between Previous Generations of Products and Parameters
5.1.4 Product Control Mode
5.1.5 Aerial Projection Mode
5.1.6 AR Mode
5.1.7 Display Parameters in AR Mode
5.1.8 Screen Projection Box
5.1.9 Display Mode of Screen Projection Box
5.1.10 Cooperation Case of Auto Companies

5.2 Rayneo Technology
5.2.1 Core Team Background
5.2.2 Comparison between Previous Generations of Products and Parameters
5.2.4 AR Glasses Supporting Face-to-face Translation and Spatial Navigation
5.2.5 New-generation Products with Built-in Foundation Model Voice Assistant
5.2.6 Product Control Methods
5.2.7 Application Scenarios and Features
5.2.8 Cooperation Cases of Auto Companies
5.2.9 TCL AR Glasses

5.3 Holoride
5.3.1 Enterprise Background
5.3.2 Eco-Architecture Diagram
5.3.3 VR Glasses Combo Kit
5.3.4 Product Accessories
5.3.5 Cooperation Cases of Auto Companies

5.4 Skyworth XR
5.4.1 XR Product Matrix
5.4.2 VR Products: 6DOF
5.4.3 VR Products: 3DOF
5.4.4 AR Products
5.4.5 Vehicle Application Cases

5.5 MYVU
5.5.1 Brand Positioning
5.5.2 Create Exclusive Operating System for AR Glasses
5.5.3 Flagship AR Glasses to Support Unconscious Interconnection with Smartphones
5.5.4 Entry-level AR Glasses
5.5.5 AR Glasses Control Mode

5.6 Vision Glass


6 Application of Cockpit Display Solutions in OEMs

6.1 Li Auto
6.1.1 Installation Data of Multi/Dual Display: Models/Sales
6.1.2 Typical Models with Multi/Dual Display Solution
6.1.3 New Cockpit Display

6.2 Xpeng Motor
6.2.1 Installation Data of Multi/Dual Display: Models/Sales
6.2.2 Typical Models with Multi/Dual Display Solution
6.2.3 New Cockpit Display

6.3 Neta Auto
6.3.1 Installation Data of Multi/Dual Display: Models/Sales
6.3.2 Typical Models with Multi/Dual Display Solution

6.4 AITO
6.4.1 Installation Data of Multi/Dual Display: Models/Sales
6.4.2 Typical Models with Multi/Dual Display Solution
6.4.3 New Cockpit Display

6.5 Avatr
6.5.1 Installation Data of Multi/Dual Display: Models/Sales
6.5.2 Typical Models with Multi/Dual Display Solution

6.6 Leapmotor
6.6.1 Installation Data of Multi/Dual Display: Models/Sales
6.6.2 Typical Models with Multi/Dual Display Solution

6.7 Voyah
6.7.1 Installation Data of Multi/Dual Display: Models/Sales
6.7.2 Typical Models with Multi/Dual Display Solution

6.8 Denza
6.8.1 Installation Data of Multi/Dual Display: Models/Sales
6.8.2 Typical Models with Multi Display Solution

6.9 Other Emerging Automakers: Jiyue, Yangwang, Lotus
6.9.1 Jiyue?s Typical Models with Multi/Dual Display Solution
6.9.2 Yangwang?s Typical Models with Multi Display Solution
6.9.3 Lotus?s Typical Models with Multi Display Solution

6.10 Geely
6.10.1 Installation Data of Multi/Dual Display: Models/Sales
6.10.2 Typical Models with Multi/Dual Display Solution

6.11 Changan Auto
6.11.1 Installation Data of Multi/Dual Display: Models/Sales
6.11.2 Typical Models with Multi/Dual Display Solution

6.12 Great Wall Motor (Tank, Haval, WEY)
6.12.1 Installation Data of Multi/Dual Display: Models/Sales
6.12.2 Typical Models with Multi/Dual Display Solution
6.12.3 WEY?s Typical Models with Multi/Dual Display Solution

6.13 Chery
6.13.1 Installation Data of Multi/Dual Display: Models
6.13.2 Installation Data of Multi/Dual Display: Sales Volume
6.13.3 Typical Models with Multi/Dual Display Solution: Chery Fulwin A8, OMODA
6.13.4 EXEED?s Typical Models with Multi/Dual Display Solution: Lingyun, Stellar

6.14 SAIC (Rising Auto, Roewe, MG, IM Motor, MAXUS)
6.14.1 Installation Data of Multi/Dual Display: Models: Models
6.14.2 Installation Data of Multi/Dual Display: Models: Sales Volume
6.14.3 Rising Auto?s Typical Models with Multi/Dual Display Solution
6.14.4 Roewe?s Typical Models with Dual Display Solution
6.14.5 MG?s Typical Models with Multi/Dual Display Solution
6.14.6 IM Motor?s Typical Models with Multi/Dual Display Solution
6.14.7 MAXUS?s Typical Models with Multi/Dual Display Solution

6.15 Mercedes-Benz
6.15.1 Installation Data of Multi/Dual Display: Models/Sales
6.15.2 Typical Models with Multi/Dual Display Solution

6.16 BMW
6.16.1 Installation Data of Multi/Dual Display: Models/Sales
6.16.2 Typical Models with Multi/Dual Display Solution
6.16.3 New Cockpit Display

6.16 GM
6.16.1 Installation Data of Multi/Dual Display: Models/Sales
6.16.2 Cadillac’s Typical Models with Multi/Dual Display Solution
6.16.3 Buick’s Typical Models with Multi/Dual Display Solution

6.17 NIO
6.17.1 Typical Models with Console Single-screen Solution
6.17.2 New Cockpit Display

6.18 Other Brand of Console Single-screen Solution
6.18.1 Deepal’s Typical Models with Console Single-screen Solution
6.18.2 ZEEKR’s Typical Models with Console Single-screen Solution
6.18.3 BYD’s Typical Models with Console Single-screen Solution
6.18.4 EXEED and Luxeed’s Typical Models with Console Single-screen Solution


7 Summary and Future Development Forecast of Cockpit Displays

7.1 Application Trends of Cockpit Multi Display Solution (1)
7.2 Application Trends of Cockpit Multi Display Solution (2)
7.3 Application Trends of Cockpit Multi Display Solution (3)
7.4 Application Trends of Cockpit Multi Display Solution (4)
7.5 Application Trends of Cockpit Multi Display Solution (5)
7.6 Application Trends of Cockpit Multi Display Solution (6)
7.7 Impacts of Cockpit Display Changes on Cockpit Operating System
7.8 Non-entertainment Application Trends of Automotive AR/VR in Cockpit (1)
7.9 Non-entertainment Application Trends of Automotive AR/VR in Cockpit (2)
7.10 Non-entertainment Application Trends of Automotive AR/VR in Cockpit (3)
7.11 Application Trends of Optical Technology in Cockpit