Table of Content


1. Executive Summary


2. Introduction

2.1 Restaurants: An Overview
2.1.1 Definition of Restaurants
2.1.2 Features of Restaurants in China

2.2 Restaurants Segmentation: An Overview
2.2.1 Restaurants Segmentation: An Overview


3. China Market Analysis

3.1 China Restaurant Market: An Analysis

3.1.1 China Restaurant Market: An Overview
3.1.2 China Restaurant Market by Value
3.1.3 China Restaurant Market by Type (Full-Service Restaurants, Limited-Service Restaurants, Cafes/Bars, and Others)
3.1.4 China Restaurant Market by Ownership (Independent foodservice, and Chained foodservice)
3.1.5 China Restaurant Market by Food Type (Chinese Cuisine, Hotpot, Western and Casual Dining, Group Meal, Japanese Cuisine, Fast Food, and Other)
3.1.6 China Restaurant Market by Transaction Volume
3.1.7 China Restaurant Market Transaction Volume by Type (Full-Service Restaurants, Limited-Service Restaurants, Cafes/Bars, and Others)

3.2 China Restaurant Market: Type Analysis

3.2.1 China Restaurant Market: Type Overview
3.2.2 China Full-Service Restaurant Market by Value
3.2.3 China Full-Service Restaurant Market by Segment (Asian Food, Pizza, and Others)
3.2.4 China Full-Service Restaurant Market by Transaction Volume
3.2.5 China Limited-Service Restaurant Market by Value
3.2.6 China Limited-Service Restaurant Market by Segment (Asian Food, Burger & Chicken Related, Pizza, and Others)
3.2.7 China Limited-Service Restaurant Market by Transaction Volume
3.2.8 China Cafes/Bars Market by Value
3.2.9 China Cafes/Bars Market by Segment (Coffee & Tea Shops, Bars/Pubs, and Caf?s)
3.2.10 China Cafes/Bars Market by Transaction Volume
3.2.11 China Others Restaurant Market by Value
3.2.12 China Others Restaurant Market by Transaction Volume


4. Impact of COVID-19

4.1 Impact of COVID-19 on China Restaurant Market
4.2 Post COVID-19 Impact on China Restaurant Market


5. Market Dynamics

5.1 Growth Drivers
5.1.1 Rise in Disposable Income
5.1.2 Rapid Urbanization
5.1.3 Increase in Number of Fast-food Restaurants
5.1.4 Rising Social Media Penetration
5.1.5 Rapid Digitalization and Increasing Penetration of Smart Devices
5.1.6 Increase in Number of Shopping Malls

5.2 Challenges
5.2.1 Fluctuating Labor Costs
5.2.2 Volatile Inflation Rate of Food Products

5.3 Market Trends
5.3.1 Increasing Trend of Solo Diners
5.3.2 Shifting Emphasis On Sustainability And Responsible Sourcing
5.3.3 Increasing Focus on Digital Marketing And Branding
5.3.4 Growing Demand for Theme Based Restaurants
5.3.5 Rising Adoption Of Cutting-edge Technology
5.3.6 Increasing Demand For Prepared Or On-the-go Food


6. Competitive Landscape

6.1 China Chain Brand Restaurants by Market Share
6.2 China Restaurants Players: Brand Comparison
6.3 China Chain Restaurants Players: Restaurants Owned Comparison
6.4 China Brand Restaurants Players: Store Allocation Comparison
6.5 China Restaurants Players: Brand Profile


7. Company Profiles

7.1 Yum China Holdings, Inc.
7.1.1 Business Overview
7.1.2 Operating Segments
7.1.3 Business Strategy

7.2 McDonald?s Corporation
7.2.1 Business Overview
7.2.2 Operating Segments
7.2.3 Business Strategy

7.3 Jollibee Foods Corporation
7.3.1 Business Overview
7.3.2 Operating Segments
7.3.3 Business Strategy

7.4 Papa John’s International, Inc.
7.4.1 Business Overview
7.4.2 Operating Segments
7.4.3 Business Strategy

7.5 Jiumaojiu International Holdings Ltd.
7.5.1 Business Overview
7.5.2 Operating Segments

7.6 Ajisen (China) Holdings Ltd.
7.6.1 Business Overview
7.6.2 Operating Segments

7.7 Yoshinoya Holdings Co., Ltd. (Yoshinoya China Holdings Co., Ltd.)
7.7.1 Business Overview
7.7.2 Operating Segments

7.8 Xiabuxiabu Catering Management Co., Ltd.
7.8.1 Business Overview
7.8.2 Operating Segments

7.9 DPC Dash Ltd (Domino’s Pizza China)
7.9.1 Business Overview
7.9.2 Business Strategy

7.10 Haidilao International Holding Ltd.
7.10.1 Business Overview
7.10.2 Business Strategy

7.11 China Quanjude (Group) Co., Ltd.
7.11.1 Business Overview

7.12 Nayuki Holdings Limited
7.12.1 Business Overview

List of Figures

Figure 1: Restaurants Segmentation
Figure 2: China Restaurant Market by Value; 2019-2023 (US$ Billion)
Figure 3: China Restaurant Market by Value; 2024-2029 (US$ Billion)
Figure 4: China Restaurant Market by Type; 2023 (Percentage, %)
Figure 5: China Restaurant Market by Ownership; 2019 & 2023 (Percentage, %)
Figure 6: China Restaurant Market by Food Type; 2023 (Percentage, %)
Figure 7: China Restaurant Market by Transaction Volume; 2019-2023 (Billion)
Figure 8: China Restaurant Market by Transaction Volume; 2024-2029 (Billion)
Figure 9: China Restaurant Market Transaction Volume by Type; 2023 (Percentage, %)
Figure 10: China Full-Service Restaurant Market by Value; 2019-2023 (US$ Billion)
Figure 11: China Full-Service Restaurant Market by Value; 2024-2029 (US$ Billion)
Figure 12: China Full-Service Restaurant Market by Segment; 2023 (Percentage, %)
Figure 13: China Full-Service Restaurant Market by Transaction Volume; 2019-2023 (Billion)
Figure 14: China Full-Service Restaurant Market by Transaction Volume; 2024-2029 (Billion)
Figure 15: China Limited-Service Restaurant Market by Value; 2019-2023 (US$ Billion)
Figure 16: China Limited-Service Restaurant Market by Value; 2024-2029 (US$ Billion)
Figure 17: China Limited-Service Restaurant Market by Segment; 2019 & 2023 (Percentage, %)
Figure 18: China Limited-Service Restaurant Market by Transaction Volume; 2019-2023 (Billion)
Figure 19: China Limited-Service Restaurant Market by Transaction Volume; 2024-2029 (Billion)
Figure 20: China Cafes/Bars Market by Value; 2019-2023 (US$ Billion)
Figure 21: China Cafes/Bars Market by Value; 2024-2029 (US$ Billion)
Figure 22: China Cafes/Bars Market by Segment; 2019 & 2023 (Percentage, %)
Figure 23: China Cafes/Bars Market by Transaction Volume; 2019-2023 (Billion)
Figure 24: China Cafes/Bars Market by Transaction Volume; 2024-2029 (Billion)
Figure 25: China Others Restaurant Market by Value; 2019-2023 (US$ Billion)
Figure 26: China Others Restaurant Market by Value; 2024-2029 (US$ Billion)
Figure 27: China Others Restaurant Market by Transaction Volume; 2019-2023 (Billion)
Figure 28: China Others Restaurant Market by Transaction Volume; 2024-2029 (Billion)
Figure 29: China’s Disposable Income Per Capita; 2016-2022 (US$ Thousand)
Figure 30: China Urban Population As A Percentage Of Total Population; 2016-2022 (Percentage, %)
Figure 31: China Total Number Of Fast-food Restaurants Businesses; 2019-2024 (Million)
Figure 32: China Total Number Of Social Media Users; 2019-2025 (Billion)
Figure 33: China Labor Costs Index; May 2023-February 2024 (Index)
Figure 34: China Consumer Price Inflation Rate For Food Products; 2021-2024 (Percentage, %)
Figure 35: China Full-service Chain Brand Restaurants by Market Share; 2023 (Percentage, %)
Figure 36: China Limited-service Brand Restaurants by Market Share; 2023 (Percentage, %)
Figure 37: Chinese Chain Restaurant Players By Number of Restaurants Owned in Mainland China; 2022 (Units)
Figure 38: Yum China Holdings, Inc. Sales by Segments; 2022 (Percentage, %)
Figure 39: McDonald?s Corporation Sales by Segments; 2022 (Percentage, %)
Figure 40: Jollibee Foods Corporation Revenue by Segments; 2022 (Percentage, %)
Figure 41: Papa John’s International, Inc. Revenue by Segments; 2022 (Percentage, %)
Figure 42: Jiumaojiu International Holdings Ltd. Revenue by Segments; 2022 (Percentage, %)
Figure 43: Ajisen (China) Holdings Ltd. Revenue by Segments; 2022 (Percentage ,%)
Figure 44: Yoshinoya Holdings Co., Ltd. Net Sales by Segments; 2023 (Percentage, %)
Figure 45: Xiabuxiabu Catering Management Co., Ltd. Revenue by Segments; 2022 (Percentage, %)
Table 1: China Restaurants Players: Brand Comparison
Table 2: China Brand Restaurants Players: Store Allocation Comparison
Table 3: China Restaurants Players by Brand Profile