Table of Content


1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer Analysis (B2C Model Analysis)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Sources of Information
4.5. Factors Influencing Purchase Decision
4.6. Preferred Mode of Buying Cosmetic Product
4.7. Average Monthly Expenditure on Cosmetic Products
4.8. Challenges Faced Post Purchase
5. Vietnam Cosmetics Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Type Market Share Analysis (Skin care, Hair Care, Bath & Shower Products, Makeup & Color Cosmetics, Fragrances & Deodorants, Others)
5.2.2. By Demography Market Share Analysis (Men, Women, Unisex)
5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Pharmacy, Online, Departmental Stores, Multi Branded Retail Stores, Others)
5.2.4. By Regional Market Share Analysis
5.2.4.1. Northern Vietnam Market Share Analysis
5.2.4.2. Southern Vietnam Market Share Analysis
5.2.4.3. Central Vietnam Market Share Analysis
5.2.5. By Company Market Share Analysis
5.3. Vietnam Cosmetics Market Mapping & Opportunity Assessment
5.3.1. By Type Market Mapping & Opportunity Assessment
5.3.2. By Demography Market Mapping & Opportunity Assessment
5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. Vietnam Skin Care Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Demography Market Share Analysis
6.2.2. By Distribution Channel Market Share Analysis
7. Vietnam Hair Care Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Demography Market Share Analysis
7.2.2. By Distribution Channel Market Share Analysis
8. Vietnam Bath & Shower Products Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Demography Market Share Analysis
8.2.2. By Distribution Channel Market Share Analysis
9. Vietnam Makeup & Color Cosmetics Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Demography Market Share Analysis
9.2.2. By Distribution Channel Market Share Analysis
10. Vietnam Fragrances & Deodorants Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Demography Market Share Analysis
10.2.2. By Distribution Channel Market Share Analysis
11. Market Dynamics
11.1. Drivers
11.1.1. Rising product innovations
11.1.2. Increasing number of retail channels
11.1.3. Rapid urbanization
11.2. Challenges
11.2.1. Availability of counterfeit products
11.2.2. Rising competition among companies
12. Impact of COVID-19 on Vietnam Cosmetics Market
12.1. Impact Assessment Model
12.1.1. Key Segments Impacted
12.1.2. Key Regions Impacted
13. Market Trends & Developments
13.1. Rising popularity of men’s grooming
13.2. Growing demand from the female population
13.3. Increasing demand for natural & organic products
13.4. Rising consumer consciousness regarding personal care
13.5. Growing popularity of social media platforms
14. Porter’s Five Forces Model
14.1. Competitive Rivalry
14.2. Bargaining Power of Buyers
14.3. Bargaining Power of Suppliers
14.4. Threat of New Entrants
14.5. Threat of Substitutes
15. SWOT Analysis
15.1. Strength
15.2. Weakness
15.3. Opportunities
15.4. Threat
16. Vietnam Economic Profile
17. Policy & Regulatory Landscape
18. Competitive Landscape
18.1. Company Profiles
18.1.1. L’Or?al Vietnam Co., Ltd.
18.1.1.1. Company Details
18.1.1.2. Products & Services
18.1.1.3. Financial (As per availability)
18.1.1.4. Key Market Focus
18.1.1.5. Recent Development
18.1.1.6. Key Management Personnel
18.1.2. Unilever Vietnam International Company Limited
18.1.2.1. Company Details
18.1.2.2. Products & Services
18.1.2.3. Financial (As per availability)
18.1.2.4. Key Market Focus
18.1.2.5. Recent Development
18.1.2.6. Key Management Personnel
18.1.3. Estee Lauder (Vietnam) Limited
18.1.3.1. Company Details
18.1.3.2. Products & Services
18.1.3.3. Financial (As per availability)
18.1.3.4. Key Market Focus
18.1.3.5. Recent Development
18.1.3.6. Key Management Personnel
18.1.4. Beiersdorf Vietnam Co., Ltd
18.1.4.1. Company Details
18.1.4.2. Products & Services
18.1.4.3. Financial (As per availability)
18.1.4.4. Key Market Focus
18.1.4.5. Recent Development
18.1.4.6. Key Management Personnel
18.1.5. Procter & Gamble Vietnam Company Limited
18.1.5.1. Company Details
18.1.5.2. Financial (As per availability)
18.1.5.3. Key Market Focus
18.1.5.4. Recent Development
18.1.5.5. Key Management Personnel
18.1.6. Shiseido Cosmetics Vietnam Co., Ltd
18.1.6.1. Company Details
18.1.6.2. Products & Services
18.1.6.3. Company Details
18.1.6.4. Products & Services
18.1.6.5. Financial (As per availability)
18.1.6.6. Key Market Focus
18.1.6.7. Recent Development
18.1.6.8. Key Management Personnel
18.1.7. Marico Limited
18.1.7.1. Company Details
18.1.7.2. Products & Services
18.1.7.3. Financial (As per availability)
18.1.7.4. Key Market Focus
18.1.7.5. Recent Development
18.1.7.6. Key Management Personnel
18.1.8. Chanel, Inc.
18.1.8.1. Company Details
18.1.8.2. Products & Services
18.1.8.3. Financial (As per availability)
18.1.8.4. Key Market Focus
18.1.8.5. Recent Development
18.1.8.6. Key Management Personnel
18.1.9. MON Trading Co., Ltd (Vedette)
18.1.9.1. Company Details
18.1.9.2. Products & Services
18.1.9.3. Financial (As per availability)
18.1.9.4. Key Market Focus
18.1.9.5. Recent Development
18.1.9.6. Key Management Personnel
18.1.10. YLV Company Limited (The Skinna)
18.1.10.1. Products & Services
18.1.10.2. Financial (As per availability)
18.1.10.3. Key Market Focus
18.1.10.4. Recent Development
18.1.10.5. Key Management Personnel
19. Strategic Recommendations/Action Plan
19.1. Key Focus Areas
19.2. Target Type
19.3. Target Distribution Channel
20. About Us & Disclaimer
(Note: The companies list can be customized based on the client requirements.)