Table of Content

1. Executive Summary


2. Introduction

2.1 Functional Drinks: An Overview
2.1.1 Definition of Functional Drinks
2.1.2 Target Consumers for Functional Drinks

2.2 Functional Drinks Segmentation: An Overview
2.2.1 Functional Drinks Segmentation


3. Market Analysis

3.1 The US Functional Drinks Market: An Analysis

3.1.1 The US Functional Drinks Market: An Overview
3.1.2 The US Functional Drinks Market by Value
3.1.3 The US Functional Drinks Market by Type (energy drinks, sports drinks, and nutraceutical drinks)
3.1.4 The US Functional Drinks Market by Distribution Channel (supermarket & hypermarket, specialty stores, e-commerce, and others)
3.1.5 The US Functional Drinks Market by Volume

3.2 The US Functional Drinks Market: Type Analysis

3.2.1 The US Functional Drinks Market by Type: An Overview
3.2.2 The US Energy Functional Drinks Market by Value
3.2.3 The US Sports Functional Drinks Market by Value
3.2.4 The US Nutraceutical Functional Drinks Market by Value

3.3 The US Functional Drinks Market: Distribution Channel Analysis

3.3.1 The US Functional Drinks Market by Distribution Channel: An Overview
3.3.2 The US Supermarket & Hypermarket Functional Drinks Market by Value
3.3.3 The US Specialty Stores Functional Drinks Market by Value
3.3.4 The US E-commerce Functional Drinks Market by Value
3.3.5 The US Other Functional Drinks Distribution Channel Market by Value


4. Impact of COVID-19

4.1 Impact of COVID-19 on the US Functional Drinks Market
4.2 Post-COVID-19 Impact on the US Functional Drinks Market


5. Market Dynamics

5.1 Growth Driver
5.1.1 Rapid Urbanization
5.1.2 Aging Population
5.1.3 Influenced Millennial and GenZ
5.1.4 Rising Social Media Influence
5.1.5 Rise of E-commerce
5.1.6 Athletic Performance and Recovery
5.1.7 Increased Awareness of Health Risks

5.2 Challenges
5.2.1 Regulatory Compliance
5.2.2 Consumer Trust and Education

5.3 Market Trends
5.3.1 Increasing Penetration of Artificial Intelligence and Machine Learning
5.3.2 Innovative Delivery Formats and Subscription-Based Distribution
5.3.3 Health and Wellness Focus
5.3.4 Mental Health Awareness
5.3.5 Innovation in Packaging
5.3.6 Ingestible Sensors
5.3.7 Plant-Powered Beverage
5.3.8 Flavor Innovation
5.3.9 Branding and Merchandising
5.3.10 Market Consolidation


6. Competitive Landscape

6.1 The US Functional Drinks Market: Competitive Landscape
6.2 The US Functional Drinks Players by Market Share
6.3 The US Energy Functional Drinks Players by Market Share
6.4 The US Functional Drinks Market Players: Brand Offerings by Category


7. Company Profiles

7.1 The Coca-Cola Company
7.1.1 Business Overview
7.1.2 Operating Segments
7.1.3 Business Strategy

7.2 PepsiCo, Inc.
7.2.1 Business Overview
7.2.2 Net Revenue by Division
7.2.3 Business Strategy

7.3 Glanbia Plc.
7.3.1 Business Overview
7.3.2 Operating Segments
7.3.3 Business Strategy

7.4 Mondelez International Inc. (Clif Bar & Company)
7.4.1 Business Overview
7.4.2 Operating Segments
7.4.3 Business Strategy

7.5 Nestl? S.A.
7.5.1 Business Overview
7.5.2 Total Sales by Product Category
7.5.3 Business Strategy

7.6 Keurig Dr Pepper Inc.
7.6.1 Business Overview
7.6.2 Operating Segments
7.6.3 Business Strategy

7.7 Campbell Soup Company
7.7.1 Business Overview
7.7.2 Segments
7.7.3 Business Strategy

7.8 Paine Schwartz Partners (Suja Life, LLC)
7.8.1 Business Overview
7.8.2 Business Strategy

7.9 Red Bull GmbH
7.9.1 Business Overview

7.10 GT’s Living Foods
7.10.1 Business Overview

List of Figures

Figure 1: Target Consumers for Functional Drinks
Figure 2: Functional Drinks Segmentation
Figure 3: The US Functional Drinks Market by Value; 2018-2022 (US$ Billion)
Figure 4: The US Functional Drinks Market by Value; 2023-2028 (US$ Billion)
Figure 5: The US Functional Drinks Market by Type; 2022 (Percentage, %)
Figure 6: The US Functional Drinks Market by Distribution Channel; 2022 (Percentage, %)
Figure 7: The US Functional Drinks Market by Volume; 2018-2022 (Billion Liters)
Figure 8: The US Functional Drinks Market by Volume; 2023-2028 (Billion Liters)
Figure 9: The US Energy Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 10: The US Energy Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 11: The US Sports Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 12: The US Sports Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 13: The US Nutraceutical Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 14: The US Nutraceutical Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 15: The US Supermarket & Hypermarket Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 16: The US Supermarket & Hypermarket Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 17: The US Specialty Stores Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 18: The US Specialty Stores Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 19: The US E-commerce Functional Drinks Market by Value, 2018-2022 (US$ Billion)
Figure 20: The US E-commerce Functional Drinks Market by Value, 2023-2028 (US$ Billion)
Figure 21: The US Other Functional Drinks Distribution Channel Market by Value, 2018-2022 (US$ Billion)
Figure 22: The US Other Functional Drinks Distribution Channel Market by Value, 2023-2028 (US$ Billion)
Figure 23: The US Urban Population; 2016-2021 (Million)
Figure 24: The US Total Population Aging 65 and above; 2017-2030 (Million)
Figure 25: The US Total Population Aging Between 15-44 years; 2017-2030 (Million)
Figure 26: The US Number of Active Social Media Users; 2017-2022 (Million)
Figure 27: The US E-commerce Year-over-year Growth, 2019-2023 (Percentage, %)
Figure 28: North America Artificial Intelligence (AI) Market Revenues; 2018-2028 (US$ Billion)
Figure 29: The US Functional Drinks Players by Market Share; 2022 (Percentage, %)
Figure 30: The US Energy Functional Drinks Players by Market Share; 2022 (Percentage, %)
Figure 31: The Coca-Cola Company Net Operating Revenues by Operating Segment; 2022 (Percentage, %)
Figure 32: PepsiCo, Inc. Net Revenue by Division; 2022 (Percentage, %)
Figure 33: Glanbia Plc Revenues by Segments; 2022 (Percentage, %)
Figure 34: Mondelez International Inc. Net Revenue by Segments; 2022 (Percentage, %)
Figure 35: Nestl? S.A. Total Sales by Product Category; 2022 (Percentage, %)
Figure 36: Keurig Dr Pepper Inc. Net Sales by Segment; 2022 (Percentage, %)
Figure 37: Campbell Soup Company Net Sales by Segments; 2022 (Percentage, %)
Table 1: Select Funding Activity in Functional Drinks Sector
Table 2: Select M&A Activity in Functional Drinks Sector
Table 3: Major Companies and Their Functional Drink Offerings in the US Market - Categorized by Energy Drinks, Sports Drinks, and Nutraceutical Drinks