Table of Content

Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on Telco Content Monetization Opportunities in the Metaverse
Growth Opportunities Fuel the Growth Pipeline Engine™
Definitions
Definitions
The Metaverse as Defined by Frost & Sullivan
2022 Global Metaverse User Survey Results
Frost & Sullivan 2022 IT Decision-maker Survey
Investment in Immersive Technologies
Business Potential and Deployment Status for Metaverse
Main Benefits for Joining the Metaverse
Growth Opportunity Analysis
Telcos’ Untapped Opportunity in the Metaverse
Telcos’ Services Status in the Metaverse
Telcos’ Services Status in the Metaverse
Metaverse Ecosystem Constructs—Building Blocks
The Metaverse will Run on Telco Networks
The Metaverse will Run on Telco Networks (continued)
Beyond Connectivity to Content Aggregators
Beyond Connectivity to Content Aggregators (continued)
Beyond Connectivity to Content Aggregators (continued)
Growth Drivers
Growth Restraints
Potential Business Models for Telcos as Metaverse Content Aggregators
Telcos can Adopt Multiple Business Models
Innovative Use Cases by Early Adopters
KDDI Virtual Shibuya and Virtual Osaka
KT Meta Lounge and Genieverse
LG U+ Virtual Office, U+ Kids Zoo, and Moono NFTs
NTT Docomo XR World, XR City, and Qonoq
Orange Virtual Stores
SK Telecom’s ifland
Telefonica’s Virtual Experience Zones
Verizon Communications’ Mobile AR Content
Vodafone Metaverse Store and 5G Reality
Other Telco Metaverse Content Monetization Examples
What Telcos Can Learn from South Korean Carriers
Growth Opportunity Universe
Growth Opportunity 1: New Metaverse Platforms
Growth Opportunity 1: New Metaverse Platforms (continued)
Growth Opportunity 2: Immersive Work Services
Growth Opportunity 2: Immersive Work Services (continued)
Growth Opportunity 3: Gaming and Entertainment Experiences
Growth Opportunity 3: Gaming and Entertainment Experiences (continued)
Growth Opportunity 4: Immersive Shopping
Growth Opportunity 4: Immersive Shopping (continued)
List of Exhibits
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