Table of Content


1. About this Report
1.1 Summary
1.2 Methodology
1.3 B2C Ecommerce Definitions
1.4 Disclaimer


2. Italy B2C Ecommerce Market Size and Future Growth Dynamics
2.1 Italy B2C Ecommerce – Gross Merchandise Value Trend Analysis, 2018-2027
2.2 Italy B2C Ecommerce – Average Value Per Transaction Trend Analysis, 2018-2027
2.3 Italy B2C Ecommerce – Gross Merchandise Volume Trend Analysis, 2018-2027


3. Italy Social Commerce Market Size and Forecast
3.1 Italy Social Commerce – Gross Merchandise Value Trend Analysis, 2018-2027
3.2 Italy Social Commerce – Average Value Per Transaction Trend Analysis, 2018-2027
3.3 Italy Social Commerce – Gross Merchandise Volume Trend Analysis, 2018-2027


4. Italy User Statistics and Ratios Of Key Performance Indicators
4.1 Italy User Statistics, 2022
4.2 Italy User Statistics of Card Abandonment Rate and Product Return Rate
4.3 Italy B2C Ecommerce Per Capita and GDP Per Capita, 2022
4.4 Italy GDP Per Capita Trend Analysis, 2018-2027


5. Italy B2C Ecommerce Market Share by Key Players, 2022
5.1 Italy Retail Shopping Ecommerce Market Share by Key Players, 2022
5.2 Italy Travel Ecommerce Market Share by Key Players, 2022
5.3 Italy Food Service Ecommerce Market Share by Key Players, 2022


6. Italy B2C Ecommerce Market Size and Forecast by B2C Ecommerce Segments
6.1 Italy B2C Ecommerce Market Share by B2C Ecommerce Segments, 2022
6.2 Italy B2C Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2018-2027
6.3 Italy Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2018-2027
6.4 Italy Online Food Service – Gross Merchandise Value Trend Analysis, 2018-2027
6.5 Italy Media and Entertainment – Gross Merchandise Value Trend Analysis, 2018-2027
6.6 Italy Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2018-2027
6.7 Italy Technology Products and Services – Gross Merchandise Value Trend Analysis, 2018-2027
6.8 Italy Other segment Gross Merchandise Value Trend Analysis, 2018-2027


7. Italy B2C Ecommerce Market Size and Forecast by Retail Shopping Categories
7.1 Italy B2C Ecommerce Market Share by Retail Shopping Categories, 2022
7.2 Italy Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2018-2027
7.3 Italy Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2018-2027
7.4 Italy Food & Beverage – Gross Merchandise Value Trend Analysis, 2018-2027
7.5 Italy Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2018-2027
7.6 Italy Home Improvement – Gross Merchandise Value Trend Analysis, 2018-2027
7.7 Italy Books, Music & Video – Gross Merchandise Value Trend Analysis, 2018-2027
7.8 Italy Toys & Hobby – Gross Merchandise Value Trend Analysis, 2018-2027
7.9 Italy Auto – Gross Merchandise Value Trend Analysis, 2018-2027
7.10 Italy B2C Ecommerce Other – Gross Merchandise Value Trend Analysis, 2018-2027


8. Italy B2C Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
8.1 Italy B2C Ecommerce Market Share by Retail Shopping Sales Channel, 2022 vs. 2027
8.2 Italy B2C Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
8.3 Italy B2C Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
8.4 Italy B2C Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027


9. Italy B2C Ecommerce Market Size and Forecast by Travel and Hospitality Categories
9.1 Italy B2C Ecommerce Market Share by Travel and Hospitality Categories (%), 2022
9.2 Italy Air Travel – Gross Merchandise Value Trend Analysis, 2018-2027
9.3 Italy Train & Bus – Gross Merchandise Value Trend Analysis, 2018-2027
9.4 Italy Taxi Service – Gross Merchandise Value Trend Analysis, 2018-2027
9.5 Italy Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2018-2027
9.6 Italy Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2018-2027


10. Italy B2C Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1 Italy B2C Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1.1 Italy B2C Ecommerce Market Share by Travel and Hospitality Sales Channel, 2022 vs. 2027
10.1.2 Italy B2C Ecommerce Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.1.3 Italy B2C Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.2 Italy Air Travel Market Share by Sales Channel
10.2.1 Italy Air Travel Market Share by Sales Channel, 2022 vs. 2027
10.2.2 Italy Air Travel- Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.2.3 Italy Air Travel- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.3 Italy Hotels & Resorts Market Share by Sales Channel
10.3.1 Italy Hotels & Resorts Market Share by Sales Channel, 2022 vs. 2027
10.3.2 Italy Hotels & Resorts - Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.3.3 Italy Hotels & Resorts - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.4 Italy Taxi Service Market Share by Sales Channel
10.4.1 Italy Taxi Service Market Share by Sales Channel, 2022 vs. 2027
10.4.2 Italy Taxi Service - Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.4.3 Italy Taxi Service - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.5 Italy Other Segment Market Share by Sales Channel
10.5.1 Italy Other Segment Market Share by Sales Channel, 2022 vs. 2027
10.5.2 Italy Other- Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.5.3 Italy Other- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027


11. Italy B2C Ecommerce Market Size and Forecast by Online Food Service Sales Channel
11.1 Italy Market Share by Online Food Service Sales Channels, 2022 vs. 2027
11.2 Italy Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
11.3 Italy B2C Ecommerce Direct to Consumer– Gross Merchandise Value Trend Analysis, 2018-2027


12. Italy B2C Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel
12.1 Italy Market Share by Media and Entertainment Sales Channel, 2022
12.2 Italy Streaming Services – Gross Merchandise Value Trend Analysis, 2018-2027
12.3 Italy Movies & Events – Gross Merchandise Value Trend Analysis, 2018-2027
12.4 Italy Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2018-2027
12.5 Italy B2C Ecommerce Other – Gross Merchandise Value Trend Analyses, 2018-2027


13. Italy B2C Ecommerce Market Size and Forecast by Engagement Model
13.1 Italy B2C Ecommerce Market Share by Engagement Model, 2022 vs. 2027
13.2 Italy B2C Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2018-2027
13.3 Italy B2C Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2018-2027

14. Italy B2C Ecommerce Market Size and Forecast by Location
14.1 Italy B2C Ecommerce Market Share by Location, 2022 vs. 2027
14.2 Italy B2C Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2018-2027
14.3 Italy B2C Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2018-2027

15. Italy B2C Ecommerce Market Size and Forecast by Device
15.1 Italy B2C Ecommerce Market Share by Device, 2022 vs. 2027
15.2 Italy B2C Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2018-2027
15.3 Italy B2C Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2018-2027

16. Italy B2C Ecommerce Market Size and Forecast by Operating System
16.1 Italy B2C Ecommerce Market Share by Operating System, 2022 vs. 2027
16.2 Italy B2C Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2018-2027
16.3 Italy B2C Ecommerce Android – Gross Merchandise Value Trend Analysis, 2018-2027
16.4 Italy B2C Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis, 2018-2027

17. Italy B2C Ecommerce Market Size and Forecast by City
17.1 Italy B2C Ecommerce Market Share by City, 2022 vs. 2027
17.2 Italy B2C Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2018-2027
17.3 Italy B2C Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2018-2027
17.4 Italy B2C Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2018-2027


18. Italy B2C Ecommerce Market Size and Forecast by Payment Instrument
18.1 Italy B2C Ecommerce Market Share by Payment Instrument, 2022
18.2 Italy B2C Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.3 Italy B2C Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.4 Italy B2C Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2018-2027
18.5 Italy B2C Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.6 Italy B2C Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2018-2027
18.7 Italy B2C Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2018-2027
18.8 Italy B2C Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2018-2027


19. Italy B2C Ecommerce by Consumer Demographics
19.1 Italy B2C Ecommerce Market Share by Age Group, 2022
19.2 Italy B2C Ecommerce Market Share by Income Level, 2022
19.3 Italy B2C Ecommerce Market Share by Gender, 2022


20. Further Reading
2.1 About PayNXT360
20.2 Related Research



List of Tables


Table 1: Italy B2C Ecommerce – Gross Merchandise Value (US$ Million), 2018-2027
Table 2: Italy B2C Ecommerce – Average Value Per Transaction (US$), 2018-2027
Table 3: Italy B2C Ecommerce – Gross Merchandise Volume (Million), 2018-2027
Table 4: Italy Social Commerce – Gross Merchandise Value (US$ Million), 2018-2027
Table 5: Italy Social Commerce – Average Value Per Transaction (US$), 2018-2027
Table 6: Italy Social Commerce – Gross Merchandise Volume (Million), 2018-2027
Table 7: Italy GDP Per Capita (US$), 2018-2027
Table 8: Italy B2C Ecommerce Retail Shopping – Gross Merchandise Value (US$ Million), 2018-2027
Table 9: Italy Travel and Hospitality – Gross Merchandise Value (US$ Million), 2018-2027
Table 10: Italy Online Food Service – Gross Merchandise Value (US$ Million), 2018-2027
Table 11: Italy Media and Entertainment – Gross Merchandise Value (US$ Million), 2018-2027
Table 12: Italy Healthcare and Wellness – Gross Merchandise Value (US$ Million), 2018-2027
Table 13: Italy Technology Products and Services – Gross Merchandise Value (US$ Million), 2018-2027
Table 14: Italy Other segment Gross Merchandise Value (US$ Million), 2018-2027
Table 15: Italy Clothing, Footwear & Accessories – Gross Merchandise Value (US$ Million), 2018-2027
Table 16: Italy Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 17: Italy Food & Beverage – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 18: Italy Appliances and Electronics – Gross Merchandise Value (US$ Million), 2018-2027
Table 19: Italy Home Improvement – Gross Merchandise Value (US$ Million), 2018-2027
Table 20: Italy Books, Music & Video – Gross Merchandise Value (US$ Million), 2018-2027
Table 21: Italy Toys & Hobby – Gross Merchandise Value (US$ Million), 2018-2027
Table 22: Italy Auto – Gross Merchandise Value (US$ Million), 2018-2027
Table 23: Italy B2C Ecommerce Other – Gross Merchandise Value (US$ Million), 2018-2027
Table 24: Italy B2C Ecommerce Platform to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 25: Italy B2C Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 26: Italy B2C Ecommerce Consumer to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 27: Italy Air Travel – Gross Merchandise Value (US$ Million), 2018-2027
Table 28: Italy Train & Bus – Gross Merchandise Value (US$ Million), 2018-2027
Table 29: Italy Taxi Service – Gross Merchandise Value (US$ Million), 2018-2027
Table 30: Italy Hotels & Resorts – Gross Merchandise Value (US$ Million), 2018-2027
Table 31: Italy Travel and Hospitality Other – Gross Merchandise Value (US$ Million), 2018-2027
Table 32: Italy B2C Ecommerce Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 33: Italy B2C Ecommerce Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 34: Italy Air Travel- Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 35: Italy Air Travel- Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 36: Italy Hotels & Resorts - Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 37: Italy Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027 63
Table 38: Italy Taxi Service- Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 39: Italy Taxi Service- Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 40: Italy Other- Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 41: Italy Other- Direct to Consumer – Gross Merchandise Value (US$ Million), 2018-2027
Table 42: Italy Aggregator App – Gross Merchandise Value (US$ Million), 2018-2027
Table 43: Italy Direct to Consumer– Gross Merchandise Value (US$ Million), 2018-2027
Table 44: Italy Streaming Services – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 45: Italy Movies & Events – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 46: Italy Theme Parks & Gaming – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 47: Italy B2C Ecommerce Other – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 48: Italy B2C Ecommerce Website Based – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 49: Italy B2C Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 50: Italy B2C Ecommerce Cross Border – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 51: Italy B2C Ecommerce Domestic – Gross Merchandise Value Trend Analysis (US$ Million), 2018-2027
Table 52: Italy B2C Ecommerce Mobile – Gross Merchandise Value (US$ Million), 2018-2027
Table 53: Italy B2C Ecommerce Desktop – Gross Merchandise Value (US$ Million), 2018-2027
Table 54: Italy B2C Ecommerce by iOS/macOS – Gross Merchandise Value (US$ Million), 2018-2027
Table 55: Italy B2C Ecommerce Android – Gross Merchandise Value (US$ Million), 2018-2027
Table 56: Italy B2C Ecommerce by Other Operating Systems – Gross Merchandise Value (US$ Million), 2018-2027
Table 57: Italy B2C Ecommerce Tier 1 – Gross Merchandise Value (US$ Million), 2018-2027
Table 58: Italy B2C Ecommerce Tier 2 – Gross Merchandise Value (US$ Million), 2018-2027
Table 59: Italy B2C Ecommerce Tier 3 – Gross Merchandise Value (US$ Million), 2018-2027
Table 60: Italy B2C Ecommerce Credit Card – Gross Merchandise Value (US$ Million), 2018-2027
Table 61: Italy B2C Ecommerce Debit Card – Gross Merchandise Value (US$ Million), 2018-2027 97
Table 62: Italy B2C Ecommerce Bank Transfer – Gross Merchandise Value (US$ Million), 2018-2027
Table 63: Italy B2C Ecommerce Prepaid Card – Gross Merchandise Value (US$ Million), 2018-2027
Table 64: Italy B2C Ecommerce Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2018-2027
Table 65: Italy B2C Ecommerce Other Digital Payment – Gross Merchandise Value (US$ Million), 2018-2027
Table 66: Italy B2C Ecommerce Cash – Gross Merchandise Value (US$ Million), 2018-2027