Table of Content

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Chocolate Confectionary
5.1.1.1 Dark Chocolate
5.1.1.2 White and Milk Chocolate
5.1.2 Sugar Confectionery
5.1.2.1 Boiled Sweets
5.1.2.2 Toffees, Caramels and Nougat
5.1.2.3 Pastilles, Gums, Jellies and Chews
5.1.2.4 Mints
5.1.2.5 Other Sugar Confectioneries
5.1.3 Snack Bar
5.1.3.1 Cereal Bars
5.1.3.2 Energy Bars
5.1.3.3 Other Snack bars
5.2 Distribution Channel
5.2.1 Supermarket/Hypermarket
5.2.2 Specialist Retailers
5.2.3 Online Retail Stores
5.2.4 Convenience Stores
5.2.5 Other Distribution Channels
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 Italy
5.3.2.4 Spain
5.3.2.5 France
5.3.2.6 Russia
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 South America
5.3.4.1 Brazil
5.3.4.2 Argentina
5.3.4.3 Rest of South America
5.3.5 Middle East
5.3.5.1 Saudi Arabia
5.3.5.2 South Africa
5.3.5.3 Rest of Middle East andAfrica


6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Mars, Incorporated
6.3.2 Ferrero International SA
6.3.3 Nestle SA
6.3.4 Mondel?z International Inc
6.3.5 Meiji Holdings Co. Ltd
6.3.6 The Hershey Company
6.3.7 Chocoladefabriken Lindt & Sprungli AG
6.3.8 EZAKI GLICO Co. Ltd
6.3.9 Crown Confectionery
6.3.10 HARIBO GmbH & Co. KG


7 MARKET OPPORTUNITIES AND FUTURE TRENDS