Table of Content

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study


2 RESEARCH METHODOLOGY
2.1 Study Deliverables
2.2 Study Assumptions
2.3 Analysis Methodology
2.4 Research Phases


3 EXECUTIVE SUMMARY


4 MARKET INSIGHTS AND DYNAMICS
4.1 Market Overview
4.1.1 Prominence of E-commerce - B2B vs B2C markets Across The Globe
4.1.2 A Spotlight on Spending Behaviour of Online Shopping Platforms
4.2 Market Drivers (Covid Imposed Lockdowns made BNPL more popular than ever, lack of credit cards/ bad credit scores of buyers, etc)
4.3 Market Challenges (BNPL can have similar impact of credit card debts)
4.4 Key Trends Impacting The Market
4.5 A Deepdive into Demographics of Consumers Preferring BNPL
4.6 Porter’s Five Forces Analysis
4.6.1 Threat of New Entrants
4.6.2 Bargaining Power of Buyers/Consumers
4.6.3 Bargaining Power of Suppliers
4.6.4 Threat of Substitute Products
4.6.5 Intensity of Competitive Rivalry
4.7 PESTLE Analysis
4.8 Impact of Covid-19 on the market


5 MARKET SEGMENTATION
5.1 By Application
5.1.1 Online
5.1.2 POS
5.2 By Product Category
5.2.1 Kitchen Appliances
5.2.2 Other Electronic Appliances (TVs, Mobiles, Laptops, Tablets, etc)
5.2.3 Fashion and Personal Care
5.2.4 Healthcare
5.2.5 Other Products
5.3 By Geography
5.3.1 North America
5.3.1.1 US
5.3.1.2 Canada
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 UK
5.3.2.3 France
5.3.2.4 Russia
5.3.2.5 Spain
5.3.2.6 Sweden
5.3.2.7 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 India
5.3.3.2 China
5.3.3.3 Japan
5.3.3.4 Australia
5.3.3.5 New Zealand
5.3.3.6 Rest of Asia-Pacific
5.3.4 Latin America
5.3.4.1 Mexico
5.3.4.2 Brazil
5.3.4.3 Rest of Latin America
5.3.5 Rest of The World


6 COMPETITIVE LANDSCAPE
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.1 Affirm, Inc.
6.2.2 Afterpay
6.2.3 PayPal Holdings, Inc.
6.2.4 Klarna Inc.
6.2.5 Sezzle
6.2.6 Splitit
6.2.7 Perpay Inc.
6.2.8 Openpay
6.2.9 Quadpay, Inc.
6.2.10 LatitudePay*


7 MARKET OPPORTUNITIES AND FUTURE TRENDS


8 DISCLAIMER AND ABOUT US