Table of Content




1. Research Scope & Methodology
1.1. Study Objectives
1.2. Scope Of Study
1.3. Methodology
1.4. Assumptions & Limitations

2. Executive Summary
2.1. Market Size & Estimates
2.2. Country Snapshot
2.3. Country Analysis
2.4. Key Growth Enablers
2.5. Key Challenges

3. Key Analytics
3.1. Impact Of Covid-19 On Skin Care Market
3.2. Key Market Trends
3.2.1. Digital Marketing Augments Skincare Product Sales
3.2.2. Consumer Preference For International Brands
3.3. Porter’S Five Forces Analysis
3.3.1. Buyers Power
3.3.2. Suppliers Power
3.3.3. Substitution
3.3.4. New Entrants
3.3.5. Industry Rivalry
3.4. Opportunity Matrix
3.5. Pestle Analysis
3.6. Value Chain Analysis
3.7. Key Buying Criteria
3.7.1. Brand Name
3.7.2. Price
3.7.3. Product Features
3.7.4. Product Label

4. Market By Type
4.1. Body Care
4.1.1. Firming/Anti-Cellulite Body Care
4.1.2. General Purpose Body Care
4.2. Facial Care
4.2.1. Acne Treatment
4.2.2. Face Masks
4.2.3. Facial Cleansers
4.2.4. Moisturizers & Treatments
4.2.5. Lip Care
4.2.6. Toners
4.3. Hand Care
4.3.1. Premium Hand Care
4.3.2. Mass Hand Care
4.4. Skin Care Sets/Kits

5. Market By Distribution Channel
5.1. Supermarkets
5.2. Beauty Specialists
5.3. Department Stores
5.4. E-Commerce
5.5. Other Distribution Channels

6. Competitive Landscape
6.1. Market Share Analysis
6.1.1. Skin Care
6.2. Brand Share Analysis
6.2.1. Skin Care
6.3. Company Profiles
6.3.1. Shiseido Cosmetics Vietnam Co Ltd
6.3.2. L’Or?al Vietnam Co Ltd
6.3.3. Unilever International Co Ltd
6.3.4. Lg Vina Cosmetics Co Ltd
6.3.5. Amorepacific



List of Figures


List Of Figures
Figure 1: Key Market Trends
Figure 2: Examples Of Active Ingredients Approved For Skin Lightening In Vietnam
Figure 3: Porter’S Five Forces Analysis
Figure 4: Opportunity Matrix
Figure 5: Value Chain Analysis
Figure 6: Key Buying Criteria
Figure 7: Vietnam Skin Care Market, Growth Potential, By Type, In 2021
Figure 8: Vietnam Skin Care Market, By Body Care 2022-2028 (In $ Million)
Figure 9: Vietnam Skin Care Market, Growth Potential, By Body Care, In 2021
Figure 10: Vietnam Skin Care Market, By Firming/Anti-Cellulite Body Care 2022-2028 (In $ Million)
Figure 11: Vietnam Skin Care Market, By General Purpose Body Care 2022-2028 (In $ Million)
Figure 12: Vietnam Skin Care Market, By Facial Care 2022-2028 (In $ Million)
Figure 13: Vietnam Skin Care Market, Growth Potential, By Facial Care, In 2021
Figure 14: Vietnam Skin Care Market, By Acne Treatment, 2022-2028 (In $ Million)
Figure 15: Vietnam Skin Care Market, By Face Masks, 2022-2028 (In $ Million)
Figure 16: Vietnam Skin Care Market, By Facial Cleansers, 2022-2028 (In $ Million)
Figure 17: Vietnam Skin Care Market, By Moisturizers & Treatments, 2022-2028 (In $ Million)
Figure 18: Vietnam Skin Care Market, By Lip Care, 2022-2028 (In $ Million)
Figure 19: Vietnam Skin Care Market, By Toners, 2022-2028 (In $ Million)
Figure 20: Vietnam Skin Care Market, By Hand Care 2022-2028 (In $ Million)
Figure 21: Vietnam Skin Care Market, Growth Potential, By Hand Care, In 2021
Figure 22: Vietnam Skin Care Market, By Premium Hand Care 2022-2028 (In $ Million)
Figure 23: Vietnam Skin Care Market, By Mass Hand Care 2022-2028 (In $ Million)
Figure 24: Vietnam Skin Care Market, By Skin Care Sets/Kits 2022-2028 (In $ Million)
Figure 25: Vietnam Skin Care Market, Growth Potential, By Distribution Channel, In 2021
Figure 26: Vietnam Skin Care Market, By Supermarkets, 2022-2028 (In $ Million)
Figure 27: Vietnam Skin Care Market, By Beauty Specialists, 2022-2028 (In $ Million)
Figure 28: Vietnam Skin Care Market, By Department Stores, 2022-2028 (In $ Million)
Figure 29: Vietnam Skin Care Market, By E-Commerce, 2022-2028 (In $ Million)
Figure 30: Vietnam Skin Care Market, By Other Distribution Channels, 2022-2028 (In $ Million)
Figure 31: Vietnam Skin Care Market Share Analysis, 2020 & 2021 (In %)
Figure 32: Vietnam Skin Care Brand Share Analysis, 2020 & 2021 (In %)

List of Tables


TABLE OF CONTENTS
1. RESEARCH SCOPE & METHODOLOGY
1.1. STUDY OBJECTIVES
1.2. SCOPE OF STUDY
1.3. METHODOLOGY
1.4. ASSUMPTIONS & LIMITATIONS
2. EXECUTIVE SUMMARY
2.1. MARKET SIZE & ESTIMATES
2.2. COUNTRY SNAPSHOT
2.3. COUNTRY ANALYSIS
2.4. KEY GROWTH ENABLERS
2.5. KEY CHALLENGES
3. KEY ANALYTICS
3.1. IMPACT OF COVID-19 ON SKIN CARE MARKET
3.2. KEY MARKET TRENDS
3.2.1. DIGITAL MARKETING AUGMENTS SKINCARE PRODUCT SALES
3.2.2. CONSUMER PREFERENCE FOR INTERNATIONAL BRANDS
3.3. PORTER’S FIVE FORCES ANALYSIS
3.3.1. BUYERS POWER
3.3.2. SUPPLIERS POWER
3.3.3. SUBSTITUTION
3.3.4. NEW ENTRANTS
3.3.5. INDUSTRY RIVALRY
3.4. OPPORTUNITY MATRIX
3.5. PESTLE ANALYSIS
3.6. VALUE CHAIN ANALYSIS
3.7. KEY BUYING CRITERIA
3.7.1. BRAND NAME
3.7.2. PRICE
3.7.3. PRODUCT FEATURES
3.7.4. PRODUCT LABEL
4. MARKET BY TYPE
4.1. BODY CARE
4.1.1. FIRMING/ANTI-CELLULITE BODY CARE
4.1.2. GENERAL PURPOSE BODY CARE
4.2. FACIAL CARE
4.2.1. ACNE TREATMENT
4.2.2. FACE MASKS
4.2.3. FACIAL CLEANSERS
4.2.4. MOISTURIZERS & TREATMENTS
4.2.5. LIP CARE
4.2.6. TONERS
4.3. HAND CARE
4.3.1. PREMIUM HAND CARE
4.3.2. MASS HAND CARE
4.4. SKIN CARE SETS/KITS
5. MARKET BY DISTRIBUTION CHANNEL
5.1. SUPERMARKETS
5.2. BEAUTY SPECIALISTS
5.3. DEPARTMENT STORES
5.4. E-COMMERCE
5.5. OTHER DISTRIBUTION CHANNELS
6. COMPETITIVE LANDSCAPE
6.1. MARKET SHARE ANALYSIS
6.1.1. SKIN CARE
6.2. BRAND SHARE ANALYSIS
6.2.1. SKIN CARE
6.3. COMPANY PROFILES
6.3.1. SHISEIDO COSMETICS VIETNAM CO LTD
6.3.2. L’OR?AL VIETNAM CO LTD
6.3.3. UNILEVER INTERNATIONAL CO LTD
6.3.4. LG VINA COSMETICS CO LTD
6.3.5. AMOREPACIFIC

List of Tables
TABLE 1: VIETNAM – COUNTRY SNAPSHOT
TABLE 2: VIETNAM SKIN CARE MARKET, BY TYPE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)
TABLE 3: VIETNAM SKIN CARE MARKET, BY TYPE, FORECAST YEARS, 2022-2028 (IN $ MILLION)
TABLE 4: VIETNAM SKIN CARE MARKET, BY BODY CARE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)
TABLE 5: VIETNAM SKIN CARE MARKET, BY BODY CARE, FORECAST YEARS, 2022-2028 (IN $ MILLION)
TABLE 6: VIETNAM SKIN CARE MARKET, BY FACIAL CARE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)
TABLE 7: VIETNAM SKIN CARE MARKET, BY FACIAL CARE, FORECAST YEARS, 2022-2028 (IN $ MILLION)
TABLE 8: VIETNAM SKIN CARE MARKET, BY HAND CARE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)
TABLE 9: VIETNAM SKIN CARE MARKET, BY HAND CARE, FORECAST YEARS, 2022-2028 (IN $ MILLION)
TABLE 10: VIETNAM SKIN CARE MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)
TABLE 11: VIETNAM SKIN CARE MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2022-2028 (IN $ MILLION)
TABLE 12: VIETNAM SKIN CARE MARKET SHARE ANALYSIS, 2020 & 2021 (IN %)
TABLE 13: VIETNAM SKIN CARE BRAND SHARE ANALYSIS, 2020 & 2021 (IN %)


List of Figures
FIGURE 1: KEY MARKET TRENDS
FIGURE 2: EXAMPLES OF ACTIVE INGREDIENTS APPROVED FOR SKIN LIGHTENING IN VIETNAM
FIGURE 3: PORTER’S FIVE FORCES ANALYSIS
FIGURE 4: OPPORTUNITY MATRIX
FIGURE 5: VALUE CHAIN ANALYSIS
FIGURE 6: KEY BUYING CRITERIA
FIGURE 7: VIETNAM SKIN CARE MARKET, GROWTH POTENTIAL, BY TYPE, IN 2021
FIGURE 8: VIETNAM SKIN CARE MARKET, BY BODY CARE 2022-2028 (IN $ MILLION)
FIGURE 9: VIETNAM SKIN CARE MARKET, GROWTH POTENTIAL, BY BODY CARE, IN 2021
FIGURE 10: VIETNAM SKIN CARE MARKET, BY FIRMING/ANTI-CELLULITE BODY CARE 2022-2028 (IN $ MILLION)
FIGURE 11: VIETNAM SKIN CARE MARKET, BY GENERAL PURPOSE BODY CARE 2022-2028 (IN $ MILLION)
FIGURE 12: VIETNAM SKIN CARE MARKET, BY FACIAL CARE 2022-2028 (IN $ MILLION)
FIGURE 13: VIETNAM SKIN CARE MARKET, GROWTH POTENTIAL, BY FACIAL CARE, IN 2021
FIGURE 14: VIETNAM SKIN CARE MARKET, BY ACNE TREATMENT, 2022-2028 (IN $ MILLION)
FIGURE 15: VIETNAM SKIN CARE MARKET, BY FACE MASKS, 2022-2028 (IN $ MILLION)
FIGURE 16: VIETNAM SKIN CARE MARKET, BY FACIAL CLEANSERS, 2022-2028 (IN $ MILLION)
FIGURE 17: VIETNAM SKIN CARE MARKET, BY MOISTURIZERS & TREATMENTS, 2022-2028 (IN $ MILLION)
FIGURE 18: VIETNAM SKIN CARE MARKET, BY LIP CARE, 2022-2028 (IN $ MILLION)
FIGURE 19: VIETNAM SKIN CARE MARKET, BY TONERS, 2022-2028 (IN $ MILLION)
FIGURE 20: VIETNAM SKIN CARE MARKET, BY HAND CARE 2022-2028 (IN $ MILLION)
FIGURE 21: VIETNAM SKIN CARE MARKET, GROWTH POTENTIAL, BY HAND CARE, IN 2021
FIGURE 22: VIETNAM SKIN CARE MARKET, BY PREMIUM HAND CARE 2022-2028 (IN $ MILLION)
FIGURE 23: VIETNAM SKIN CARE MARKET, BY MASS HAND CARE 2022-2028 (IN $ MILLION)
FIGURE 24: VIETNAM SKIN CARE MARKET, BY SKIN CARE SETS/KITS 2022-2028 (IN $ MILLION)
FIGURE 25: VIETNAM SKIN CARE MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2021
FIGURE 26: VIETNAM SKIN CARE MARKET, BY SUPERMARKETS, 2022-2028 (IN $ MILLION)
FIGURE 27: VIETNAM SKIN CARE MARKET, BY BEAUTY SPECIALISTS, 2022-2028 (IN $ MILLION)
FIGURE 28: VIETNAM SKIN CARE MARKET, BY DEPARTMENT STORES, 2022-2028 (IN $ MILLION)
FIGURE 29: VIETNAM SKIN CARE MARKET, BY E-COMMERCE, 2022-2028 (IN $ MILLION)
FIGURE 30: VIETNAM SKIN CARE MARKET, BY OTHER DISTRIBUTION CHANNELS, 2022-2028 (IN $ MILLION)
FIGURE 31: VIETNAM SKIN CARE MARKET SHARE ANALYSIS, 2020 & 2021 (IN %)
FIGURE 32: VIETNAM SKIN CARE BRAND SHARE ANALYSIS, 2020 & 2021 (IN %)