Table of Content

1. Executive Summary


2. Introduction

2.1 Home Fragrance: An Overview
2.1.1 Introduction to Home Fragrance
2.1.2 Benefits of Home Fragrance

2.2 Home Fragrance Segmentation: An Overview
2.2.1 Home Fragrance Segmentation


3. Global Market Analysis

3.1 Global Home Fragrance Market: An Analysis

3.1.1 Global Home Fragrance Market: An Overview
3.1.2 Global Home Fragrance Market by Value
3.1.3 Global Home Fragrance Market by Product Type (Scented Candles, Room Spray, Reed Diffusers, and Others)
3.1.4 Global Home Fragrance Market by Distribution Channel (Supermarket/Hypermarket, Online Stores, Convenience Store, and Others)
3.1.5 Global Home Fragrance Market by Region (North America, Europe, Asia Pacific, and Rest of the World)

3.2 Global Home Fragrance Market: Product Type Analysis

3.2.1 Global Home Fragrance Market by Product Type: An Overview
3.2.2 Global Scented Candles Home Fragrance Market by Value
3.2.3 Global Room Spray Home Fragrance Market by Value
3.2.4 Global Reed Diffusers Home Fragrance Market by Value
3.2.5 Global Other Home Fragrance Market by Value

3.3 Global Home Fragrance Market: Distribution Channel Analysis

3.3.1 Global Home Fragrance Market by Distribution Channel: An Overview
3.3.2 Global Supermarket/Hypermarket Home Fragrance Market by Value
3.3.3 Global Online Stores Home Fragrance Market by Value
3.3.4 Global Convenience Store Home Fragrance Market by Value
3.3.5 Global Others Home Fragrance Market by Value


4. Regional Market Analysis

4.1 North America Home Fragrance Market: An Analysis

4.1.1 North America Home Fragrance Market: An Overview
4.1.2 North America Home Fragrance Market by Value
4.1.3 North America Home Fragrance Market by Region (The US, Canada, and Mexico)
4.1.4 The US Home Fragrance Market by Value
4.1.5 The US Home Fragrance Market by Product Type (Room Spray, Scented Candles, Reed Diffusers, and Others)
4.1.6 The US Room Spray Home Fragrance Market by Value
4.1.7 The US Scented Candles Home Fragrance Market by Value
4.1.8 The US Reed Diffusers Home Fragrance Market by Value
4.1.9 The US Others Home Fragrance Market by Value
4.1.10 Canada Home Fragrance Market by Value
4.1.11 Mexico Home Fragrance Market by Value

4.2 Europe Home Fragrance Market: An Analysis

4.2.1 Europe Home Fragrance Market: An Overview
4.2.2 Europe Home Fragrance Market by Value
4.2.3 Europe Home Fragrance Market by Region (The UK, France, Germany, and Rest of the Europe)
4.2.4 The UK Home Fragrance Market by Value
4.2.5 France Home Fragrance Market by Value
4.2.6 Germany Home Fragrance Market by Value
4.2.7 Rest of Europe Home Fragrance Market by Value

4.3 Asia Pacific Home Fragrance Market: An Analysis

4.3.1 Asia Pacific Home Fragrance Market: An Overview
4.3.2 Asia Pacific Home Fragrance Market by Value
4.3.3 Asia Pacific Home Fragrance Market by Region (China, India, and Rest of the Asia Pacific)
4.3.4 China Home Fragrance Market by Value
4.3.5 India Home Fragrance Market by Value
4.3.6 Rest of Asia Pacific Home Fragrance Market by Value

4.4 Rest of World Home Fragrance Market: An Analysis

4.4.1 Rest of World Home Fragrance Market: An Overview
4.4.2 Rest of World Home Fragrance Market by Value


5. Impact of COVID-19

5.1 Impact of COVID on Home Fragrance Market
5.1.1 General Impact
5.1.2 Market Changes


6. Market Dynamics

6.1 Growth Drivers
6.1.1 Rapid Urbanization
6.1.2 Improving Consumer Confidence Index
6.1.3 Surging Gen Z and Millennial Population
6.1.4 Accelerating E-Commerce Channels
6.1.5 Rising Adoption of Aromatherapy Candles

6.2 Challenges
6.2.1 Retail Consolidations
6.2.2 High Competitive Pressure
6.2.3 Allergic Reaction to Individual with Health Complication

6.3 Market Trends
6.3.1 Technological Innovations in Diffusers
6.3.2 High Preference for Personalized Scented Candles
6.3.3 Rising use in Stress Relieving


7. Competitive Landscape

7.1 Global Home Fragrance Market Players: A Financial Comparison
7.2 Global Home Fragrance Market Players: Market Capitalization Comparison


8. Company Profiling

8.1 Reckitt Benckiser Group plc
8.1.1 Business Overview
8.1.2 Operating Segment
8.1.3 Business Strategy

8.2 The Procter & Gamble Company
8.2.1 Business Overview
8.2.2 Operating Segment
8.2.3 Business Strategy

8.3 Henkel AG & Co. KGaA
8.3.1 Business Overview
8.3.2 Operating Segment
8.3.3 Business Strategy

8.4 Newell Brands Inc.
8.4.1 Business Overview
8.4.2 Operating Segment
8.4.3 Business Strategy

8.5 3M Company
8.5.1 Business Overview
8.5.2 Operating Segment
8.5.3 Business Strategy

8.6 Godrej Consumer Products Limited
8.6.1 Business Overview
8.6.2 Revenue by Product Categories
8.6.3 Business Strategy

8.7 S.C. Johnson & Son Inc.
8.7.1 Business Overview
8.7.2 Business Strategy

8.8 Faultless Brands
8.8.1 Business Overview
8.8.2 Business Strategy

8.9 Regent Holding Company, LLC (Illume, Inc.)
8.9.1 Business Overview
8.9.2 Business Strategy

8.10 Beaumont Products, Inc.
8.10.1 Business Overview

8.11 GALA Group GmbH (Korona Candles)
8.11.1 Business Overview

8.12 Voluspa
8.12.1 Business Overview

8.13 Seda France Inc.
8.13.1 Business Overview

8.14 NEST Fragrances, LLC
8.14.1 Business Overview

List of Figures

Figure 1: Benefits of Home Fragrance
Figure 2: Home Fragrance Segmentation
Figure 3: Global Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 4: Global Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 5: Global Home Fragrance Market by Product Type; 2021 (Percentage, %)
Figure 6: Global Home Fragrance Market by Distribution Channel; 2021 (Percentage, %)
Figure 7: Global Home Fragrance Market by Region; 2021 (Percentage, %)
Figure 8: Global Scented Candles Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 9: Global Scented Candles Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 10: Global Room Spray Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 11: Global Room Spray Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 12: Global Reed Diffusers Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 13: Global Reed Diffusers Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 14: Global Other Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 15: Global Other Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 16: Global Supermarket/Hypermarket Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 17: Global Supermarket/Hypermarket Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 18: Global Online Stores Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 19: Global Online Stores Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 20: Global Convenience Store Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 21: Global Convenience Store Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 22: Global Others Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 23: Global Others Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 24: North America Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 25: North America Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 26: North America Home Fragrance Market by Region; 2021 (Percentage, %)
Figure 27: The US Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 28: The US Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 29: The US Home Fragrance Market by Product Type; 2021 (Percentage, %)
Figure 30: The US Room Spray Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 31: The US Room Spray Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 32: The US Scented Candles Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 33: The US Scented Candles Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 34: The US Reed Diffusers Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 35: The US Reed Diffusers Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 36: The US Others Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 37: The US Others Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 38: Canada Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 39: Canada Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 40: Mexico Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 41: Mexico Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 42: Europe Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 43: Europe Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 44: Europe Home Fragrance Market by Region; 2021 (Percentage, %)
Figure 45: The UK Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 46: The UK Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 47: France Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 48: France Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 49: Germany Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 50: Germany Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 51: Rest of Europe Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 52: Rest of Europe Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 53: Asia Pacific Home Fragrance Market by Value; 2017-2021 (US$ Billion)
Figure 54: Asia Pacific Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 55: Asia Pacific Home Fragrance Market by Region; 2021 (Percentage, %)
Figure 56: China Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 57: China Home Fragrance Market by Value; 2022-2027 (US$ Billion)
Figure 58: India Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 59: India Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 60: Rest of Asia Pacific Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 61: Rest of Asia Pacific Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 62: Rest of World Home Fragrance Market by Value; 2017-2021 (US$ Million)
Figure 63: Rest of World Home Fragrance Market by Value; 2022-2027 (US$ Million)
Figure 64: Global Share of Urban Population in Total Population; 2015, 2020 & 2050 (Percentage, %)
Figure 65: Global Consumer Confidence in Developed and Emerging Countries; Q2 2018-Q4 2021
Figure 66: Global Population by Age Group; 2019-2021 (Million)
Figure 67: Global Retail E-Commerce Sales; 2016-2022 (US$ Trillion)
Figure 68: Global Home Fragrance Players by Market Capitalization; 2022 (US$ Billion)
Figure 69: Reckitt Benckiser Group plc Net Revenue by Segment; 2021 (Percentage, %)
Figure 70: The Procter & Gamble Company Net Sales by Segment; 2021 (Percentage, %)
Figure 71: Henkel AG & Co. KGaA Sales by Segment; 2021 (Percentage, %)
Figure 72: Newell Brands Inc. Net Sales by Segment; 2021 (Percentage, %)
Figure 73: 3M Company Net Sales by Segment; 2021 (Percentage, %)
Figure 74: Godrej Consumer Products Limited Revenue by Product Categories; 2022 (Percentage, %)
Table 1: Global Home Fragrance Market Players: A Financial Comparison; 2021/2022