Table of Content

1. Executive Summary


2. Introduction

2.1 E-Commerce: An Overview
2.1.1 Definition of E-Commerce
2.1.2 Elements of E-Commerce
2.2 E-Commerce Segmentation: An Overview
2.2.1 E-Commerce Segmentation


3. Global Market Analysis

3.1 Global E-Commerce Market: An Analysis

3.1.1 Global E-Commerce Market: An Overview
3.1.2 Global E-Commerce Market by Value
3.1.3 Global E-Commerce Market by Product Categories (fashion, toys, hobby and DIY, electronic & media, food & personal care, furniture & appliances and others)
3.1.4 Global E-Commerce Market by Model Type (business to business (B2B) and business to consumers (B2C))
3.1.5 Global E-Commerce Market by Region (Asia Pacific, North America, Europe, and Rest of the World (ROW))

3.2 Global E-Commerce Market: Product Categories Analysis

3.2.1 Global E-Commerce Market by Product Categories: An Overview
3.2.2 Global Fashion E-Commerce Market by Value
3.2.3 Global Toys, Hobby & DIY E-Commerce Market by Value
3.2.4 Global Electronics & Media E-Commerce Market by Value
3.2.5 Global Food & Personal Care E-Commerce Market by Value
3.2.6 Global Furniture and Appliances E-Commerce Market by Value
3.2.7 Global Others E-Commerce Market by Value

3.3 Global E-Commerce Market: Model Type Analysis

3.3.1 Global E-Commerce Market by Model Type: An Overview
3.3.2 Global B2B E-Commerce Market by Value
3.3.3 Global B2C E-Commerce Market by Value


4. Regional Market Analysis

4.1 Asia Pacific E-Commerce Market: An Analysis

4.1.1 Asia Pacific E-Commerce Market: An Overview
4.1.2 Asia Pacific E-Commerce Market by Value
4.1.3 Asia Pacific E-Commerce Market by Model Type (business to business (B2B) and business to consumers (B2C))
4.1.4 Asia Pacific B2B E-Commerce Market by Value
4.1.5 Asia Pacific B2C E-Commerce Market by Value
4.1.6 Asia Pacific E-Commerce Market by Region (China, India, Japan, South Korea, and Rest of Asia Pacific)
4.1.7 China E-Commerce Market by Value
4.1.8 Japan E-Commerce Market by Value
4.1.9 India E-Commerce Market by Value
4.1.10 South Korea E-Commerce Market by Value
4.1.11 Rest of Asia Pacific E-Commerce Market by Value

4.2 North America E-Commerce Market: An Analysis

4.2.1 North America E-Commerce Market: An Overview
4.2.2 North America E-Commerce Market by Value
4.2.3 North America E-Commerce Market by Model Type (business to business (B2B) and business to consumers (B2C))
4.2.4 North America B2B E-Commerce Market by Value
4.2.5 North America B2C E-Commerce Market by Value
4.2.6 North America E-Commerce Market by Region (The US, Mexico, and Canada)
4.2.7 The US E-Commerce Market by Value
4.2.8 Mexico E-Commerce Market by Value
4.2.9 Canada E-Commerce Market by Value

4.3 Europe E-Commerce Market: An Analysis

4.3.1 Europe E-Commerce Market: An Overview
4.3.2 Europe E-Commerce Market by Value
4.3.3 Europe E-Commerce Market by Region (UK, Germany, France, Spain, and Rest of Europe)
4.3.4 UK E-Commerce Market by Value
4.3.5 Germany E-Commerce Market by Value
4.3.6 France E-Commerce Market by Value
4.3.7 Spain E-Commerce Market by Value
4.3.8 Rest of Europe E-Commerce Market by Value

4.4 Rest of the World E-Commerce Market: An Analysis

4.4.1 Rest of the World E-Commerce Market: An Overview
4.4.2 Rest of the World E-Commerce Market by Value


5. Impact of COVID

5.1 Impact of COVID-19
5.1.1 Impact of COVID-19 on E-Commerce Market
5.1.2 Impact of COVID-19 on E-Commerce Product Categories
5.1.3 Impact of COVID-19 on Digital Transactions
5.1.4 Retail Megatrends Post COVID-19


6. Market Dynamics

6.1 Growth Driver
6.1.1 Increasing Internet Connectivity
6.1.2 Surging Gen Z and Millennial Population
6.1.3 Rising Penetration of Smartphones
6.1.4 Increasing Adoption of M-Commerce
6.1.5 Rapid Urbanization
6.1.6 Growing Acceptance of Digital Transactions
6.1.7 Expansion in Regional Localization of Internet Content
6.1.8 Elevating Shopping experience

6.2 Challenges
6.2.1 Rising Malware Applications
6.2.2 Ambiguity with Cross Border Trade
6.2.3 Asymmetry in Information (Virtual vs Reality)

6.3 Market Trends
6.3.1 Increase in Mobile 5G Subscriptions
6.3.2 Growing Influence of social media
6.3.3 Expansion of E-commerce Share in Total Retail Sales
6.3.4 Escalating Use of Search Engine Optimization
6.3.5 Rising Popularity of Self-Service Platforms
6.3.6 Rising Adoption of Omnichannel Platforms
6.3.7 Growing Trend of Green Consumerism
6.3.8 Technological Innovations
6.3.9 Integrating Augmented Reality and Virtual Reality in E-commerce Industry


7. Competitive Landscape

7.1 Global E-commerce Players by Market Share
7.2 The US E-commerce Players by Market Share
7.3 Global E-commerce Players by Share of Visits


8. Company Profiles

8.1 Amazon.com, Inc.
8.1.1 Business Overview
8.1.2 Operating Segment
8.1.3 Business Strategy

8.2 eBay Inc.
8.2.1 Business Overview
8.2.2 Operating Region
8.2.3 Business Strategy

8.3 Alibaba Group Holding Limited
8.3.1 Business Overview
8.3.2 Operating Segment
8.3.3 Business Strategy

8.4 Walmart Inc.
8.4.1 Business Overview
8.4.2 Operating Segment
8.4.3 Business Strategy

8.5 Rakuten Group, Inc.
8.5.1 Business Overview
8.5.2 Operating Segment
8.5.3 Business Strategy

8.6 JD.com, Inc.
8.6.1 Business Overview
8.6.2 Operating Segment
8.6.3 Business Strategy

8.7 The Home Depot, Inc.
8.7.1 Business Overview
8.7.2 Net Sales by Product Lines
8.7.3 Business Strategy

8.8 Zalando SE
8.8.1 Business Overview
8.8.2 Operating Segment
8.8.3 Business Strategy

8.9 Shopify Inc.
8.9.1 Business Overview
8.9.2 Operating Region
8.9.3 Business Strategy

8.10 Wayfair Inc.
8.10.1 Business Overview
8.10.2 Operating Segment
8.10.3 Business Strategy

8.11 Apple Inc.
8.11.1 Business Overview
8.11.2 Operating Segment
8.11.3 Business Strategy

8.12 Meituan
8.12.1 Business Overview
8.12.2 Operating Segment

List of Figures

Figure 1: Elements of E-Commerce
Figure 2: E-Commerce Segmentation
Figure 3: Global E-Commerce Market by Value; 2017-2021 (US$ Trillion)
Figure 4: Global E-Commerce Market by Value; 2022-2027 (US$ Trillion)
Figure 5: Global E-Commerce Market by Product Categories; 2021 (Percentage, %)
Figure 6: Global E-Commerce Market by Model Type; 2021 (Percentage, %)
Figure 7: Global E-Commerce Market by Region; 2021 (Percentage, %)
Figure 8: Global Fashion E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 9: Global Fashion E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 10: Global Toys, Hobby & DIY E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 11: Global Toys, Hobby & DIY E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 12: Global Electronics & Media E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 13: Global Electronics & Media E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 14: Global Food & Personal Care E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 15: Global Food & Personal Care E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 16: Global Furniture and Appliances E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 17: Global Furniture and Appliances E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 18: Global Others E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 19: Global Others E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 20: Global B2B E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 21: Global B2B E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 22: Global B2C E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 23: Global B2C E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 24: Asia Pacific E-Commerce Market by Value; 2017-2021 (US$ Trillion)
Figure 25: Asia Pacific E-Commerce Market by Value; 2022-2027 (US$ Trillion)
Figure 26: Asia Pacific E-Commerce Market by Model Type; 2021 (Percentage, %)
Figure 27: Asia Pacific B2B E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 28: Asia Pacific B2B E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 29: Asia Pacific B2C E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 30: Asia Pacific B2C E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 31: Asia Pacific E-Commerce Market by Region; 2021 (Percentage, %)
Figure 32: China E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 33: China E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 34: Japan E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 35: Japan E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 36: India E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 37: India E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 38: South Korea E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 39: South Korea E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 40: Rest of Asia Pacific E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 41: Rest of Asia Pacific E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 42: North America E-Commerce Market by Value; 2017-2021 (US$ Trillion)
Figure 43: North America E-Commerce Market by Value; 2022-2027 (US$ Trillion)
Figure 44: North America E-Commerce Market by Model Type; 2021 (Percentage, %)
Figure 45: North America B2B E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 46: North America B2B E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 47: North America B2C E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 48: North America B2C E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 49: North America E-Commerce Market by Region; 2021 (Percentage, %)
Figure 50: The US E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 51: The US E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 52: Mexico E-Commerce Market by Value, 2017-2021 (US$ Trillion)
Figure 53: Mexico E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 54: Canada E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 55: Canada E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 56: Europe E-Commerce Market by Value; 2017-2021 (US$ Trillion)
Figure 57: Europe E-Commerce Market by Value; 2022-2027 (US$ Trillion)
Figure 58: Europe E-Commerce Market by Region; 2021 (Percentage, %)
Figure 59: UK E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 60: UK E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 61: Germany E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 62: Germany E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 63: France E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 64: France E-Commerce Market by Value, 2022-2027 (US$ Billion)
Figure 65: Spain E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 66: Spain E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 67: Rest of Europe E-Commerce Market by Value, 2017-2021 (US$ Billion)
Figure 68: Rest of Europe E-Commerce Market by Value, 2022-2027 (US$ Trillion)
Figure 69: Rest of the World E-Commerce Market by Value; 2017-2021 (US$ Billion)
Figure 70: Rest of the World E-Commerce Market by Value; 2022-2027 (US$ Billion)
Figure 71: Global Monthly Online Shopping Activity, January 2020- June 2020 (Percentage, %)
Figure 72: Global Order Count by Product Category; 2020 (Percentage, %)
Figure 73: India Coronavirus (COVID-19) Impact on digital payments by Type of Purchase; April 2020 (Percentage, %)
Figure 74: Retail Megatrends Post COVID-19
Figure 75: Global Number of Internet Users; 2017–2022 (Billion)
Figure 76: Global Young Population by Age Group; 2019-2021 (Million)
Figure 77: Global Number of Smartphone Subscriptions; 2017–2027 (Billion)
Figure 78: Global M-commerce Share in E-commerce Industry; 2017–2021 (Percentage, %)
Figure 79: Global Share of Urban Population by Region; 1950 and 2020 (Percentage, %)
Figure 80: Global Value of Digital Payment Transactions; 2017-2023 (US$ Trillion)
Figure 81: Global Cumulative Detections of Newly-developed Malware Applications; 2016-2020 (Million)
Figure 82: Global Number Of Mobile 5G Subscriptions; 2021-2027 (Billion)
Figure 83: Global Social Network Users; 2017-2022 (Billion)
Figure 84: Global E-commerce Share of Total Retail Sales; 2020-2025 (Percentage,%)
Figure 85: Global E-commerce Players by Market Share, 2021 (Percentage, %)
Figure 86: The US E-commerce Players by Market Share, 2021 (Percentage, %)
Figure 87: Most Popular e-commerce and Shopping Websites; 2022 (Percentage, %)
Figure 88: Amazon.com, Inc. Net Sales by Segments; 2021 (Percentage, %)
Figure 89: eBay Inc. Revenues by Region; 2021 (Percentage, %)
Figure 90: Alibaba Group Holding Limited Revenue by Segment; 2021 (Percentage, %)
Figure 91: Walmart Inc. Net Sales by Segment; 2022 (Percentage, %)
Figure 92: Rakuten Group, Inc. Revenue by Segment; 2021 (Percentage, %)
Figure 93: JD.com, Inc. Net Revenues by Segments; 2021 (Percentage, %)
Figure 94: The Home Depot, Inc. Net Sales by Product Lines; 2021 (Percentage, %)
Figure 95: The Home Depot, Inc. Net Sales by Product Lines; 2021 (Percentage, %)
Figure 96: Shopify Inc. Revenues by Region; 2021 (Percentage, %)
Figure 97: Wayfair Inc. Net Revenue by Segment; 2021 (Percentage, %)
Figure 98: Apple Inc. Net Sales by Segment; 2021 (Percentage, %)
Figure 99: Meituan Revenues by Segment; 2021 (Percentage, %)