Table of Content



Strategic Imperatives
Why Is It Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top Three Strategic Imperatives on the Off-highway Equipment Industry
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Environment
Top 5 OEMs in the Off-highway Equipment Industry—Overview
Market Overview
Key Findings
Alternative Powertrain and Autonomous Milestones
Scope of Analysis
Segmentation
Profiles of the Top 5 OEMs—Strength Analysis by Region
Profiles of the Top 5 OEMs—Research and Development (R&D) Spending Analysis
Profiles of the Top 5 OEMs—Products and Capabilities
John Deere
John Deere
John Deere Group of Companies
John Deere Group—Facts
Global Footprint
Strategy and Vision
Total Revenue, R&D Spending Share, and Farm Unit Sales
CNH Industrial
CNH Industrial
CNH Industrial Group of Companies
CNH Industrial—Facts
Global Footprint
Strategy and Vision
Revenue and R&D Spending Share
Caterpillar
Caterpillar
Caterpillar Group of Companies
Caterpillar—Facts
Global Footprint
Strategy and Vision
Revenue and R&D Spending Share
Komatsu
Komatsu
Komatsu Group of Companies
Komatsu—Facts
Global Footprint
Strategy and Vision
Revenue and R&D Spending Share
AGCO
AGCO
AGCO Group of Companies
AGCO—Facts
Global Footprint
Strategy and Vision
Revenue and R&D Spending Share
Growth Opportunity Universe
Growth Opportunity 1—Focus on Maximizing Market Share in International Regions
Growth Opportunity 1—Focus on Maximizing Market Share in International Regions (continued)
Growth Opportunity 2—Customize Products to Suit Regional Requirements and Functionality
Growth Opportunity 2—Customize Products to Suit Regional Requirements and Functionality (continued)
Growth Opportunity 3—Capitalize on Opportunities through Collaborations
Growth Opportunity 3—Capitalize on Opportunities through Collaborations (continued)
Next Steps
Your Next Steps
Why Frost, Why Now?
List of Exhibits
List of Exhibits (continued)
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