Table of Content

Vitamins in Belarus
Euromonitor International
October 2021

List Of Contents And Tables

VITAMINS IN BELARUS
KEY DATA FINDINGS
2021 DEVELOPMENTS
Multivitamins maintains popularity for its immune-boosting benefits
Stockpiling spike could see muted sales for remainder of year, before vitamins bounces back
GSK Consumer Healthcare maintains lead, despite losing shares to previous top player Recordati SpA
PROSPECTS AND OPPORTUNITIES
Strong competition expected in multivitamins, with some smaller brands set to go under if they cannot continue to meet high demand
New product developments expected in vitamin D, as the supplement is an ideal addition for the time of COVID-19
Affordability continues to be a major driver as consumers seek value for money
CATEGORY DATA
Table 1 Sales of Vitamins by Category: Value 2016-2021
Table 2 Sales of Vitamins by Category: % Value Growth 2016-2021
Table 3 Sales of Multivitamins by Positioning: % Value 2016-2021
Table 4 NBO Company Shares of Vitamins: % Value 2017-2021
Table 5 LBN Brand Shares of Vitamins: % Value 2018-2021
Table 6 Forecast Sales of Vitamins by Category: Value 2021-2026
Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026
CONSUMER HEALTH IN BELARUS
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 9 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2016-2021
Table 11 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 12 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 13 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 14 Distribution of Consumer Health by Format: % Value 2016-2021
Table 15 Distribution of Consumer Health by Format and Category: % Value 2021
Table 16 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2020-2021
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources