Table of Content


1. Automotive HUD Industry
1.1 HUD Definition and Composition
1.2 HUD Classification
1.3 HUD Projection Technology
1.4 HUD Parameters
1.5 HUD Industry Chain Landscape
1.6 Development History of HUD
1.7 HUD Market Size and Trends


2. Automotive HUD Market
2.1 OEM HUD in Passenger Cars in China
2.1.1 Installation and Penetration of HUD
2.1.2 by Independent/JV
2.1.3 by Auto Brand
2.1.4 by Vehicle Model
2.1.5 by Price Range
2.1.6 by HUD Type
2.2 HUD Suppliers
2.2.1 Major International HUD Suppliers
2.2.2 Major HUD Suppliers in China
2.2.2 Major HUD Suppliers in China
2.2.3 Technical Features of Major Suppliers
2.3 Development Trends of HUD
2.3.1 W-HUD Is still the Mainstream
2.3.2 AR-HUD Mass Production
2.3.3 Holography Becomes the Ideal Solution for AR-HUD
2.3.4 Many Giants Invest in Holography Start-ups
2.3.5 Holographic AR-HUD Dynamics (2020-2021)
2.3.6 Hyundai Mobis Launched Clusterless HUD


3. OEM HUD
3.1 OEMs’W-HUD
3.1 OEMs’ AR HUD
3.2 Benz
3.2.1 Benz W-HUD
3.2.2 Benz AR-HUD
3.3 BMW
3.3.1 BMW W-HUD
3.4 Audi
3.4.1 Audi W-HUD
3.4.2 Audi AR-HUD
3.5 VW
3.5.1 VW W-HUD
3.5.2 VW AR-HUD
3.6 Toyota
3.6.1 Toyota W-HUD
3.7 Buick W-HUD
3.8 Mazda W-HUD
3.9 Geely
3.9.1 Geely W-HUD
3.9.2 Geometry W-HUD
3.9.3 Lynk W-HUD
3.9.4 Geely AR-HUD
3.10 Great Wall
3.10.1 Great Wall Haval W-HUD
3.10.2 Great Wall Mocha AR-HUD
3.11 FAW Hongqi
3.11.1 Hongqi W-HUD
3.11.2 Hongqi AR-HUD
3.12 NIO : W-HUD
3.13 Concept Cars Equipped with AR-HUD


4. Global HUD Vendors
4.1 Nippon Seiki
4.1.1 Profile
4.1.2 Production Bases and Expansion Plan
4.1.3 HUD Iteration
4.1.4 AR HUD
4.1.5 Next-generation HUD
4.1.6 Models Supported
4.2 Continental
4.2.1 Profile
4.2.2 Revenue and Breakdown
4.2.3 HUD Business Layout
4.2.4 HUD Iteration
4.2.5 C-HUD
4.2.6 W-HUD
4.2.7 AR-HUD
4.2.7 AR-HUD
4.2.7 AR-HUD
4.2.8 Holographic Waveguide HUD
4.3 Denso
4.3.1 Profile
4.3.2 Revenue and Breakdown
4.3.3 W-HUD Products
4.3.4 Contactless HUD
4.3.5 AR-HUD
4.3.6 Next-generation HUD
4.4 Pioneer
4.4.1 Profile
4.4.2 Laser-scanning HUD
4.4.3 AR-HUD
4.5 Visteon
4.5.1 Profile
4.5.2 Revenue
4.5.3 HUD Development Course
4.5.4 HUD Products
4.5.5 AR-HUD
4.5.6 Major Customers
4.6 Panasonic
4.6.1 Profile
4.6.2 HUD Products
4.6.3 AR-HUD: DLP Technology
4.6.4 AR-HUD: TFT Technology
4.6.5 Latest AR-HUD
4.6.6 W-HUD Application Cases
4.7 WayRay
4.7.1 Profile
4.7.2 Holographic AR Navigation Products
4.7.3 Embedded Holographic AR Display
4.7.4 Latest AR-HUD Layout
4.8 Envisics
4.8.1 Profile
4.8.2 HUD Product Iteration
4.8.3 AR-HUD
4.8.4 Features of AR-HUD Technology
4.8.5 Partners
4.9 Others
4.9.1 Harman
4.9.2 LG
4.9.3 Bosch


5. Chinese HUD Vendors
5.1 Foryou Multimedia Electronics
5.1.1 Profile
5.1.2 HUD Development History
5.1.3 R&D and Production Layout
5.1.4 Core Technology and products
5.1.5 Revenue and Market Development
5.1.6 Product Technical Route
5.1.7 Product Patents
5.2 New Vision Electronics
5.2.1 Profile
5.2.2 HUD Products
5.2.3 Partners
5.3 E-LEAD Electronic
5.3.1 Profile
5.3.2 Core HUD Technologies
5.3.3 One-piece projection windshield type HUD
5.3.4 One-piece Combiner Type HUD
5.3.5 Mobile Phone Mirroring HUD
5.3.6 Drive Recorder HUD
5.3.7 Car Life HUD
5.3.8 Smart HUD/HUD 2
5.3.9 AR-HUD
5.4 Futurus Technology Co., Ltd.
5.4.1 Profile
5.4.2 HUD Roadmap
5.4.3 W-HUD Products
5.4.4 AR-HUD Layout
5.4.5 Panoramic MR-HUD Layout
5.4.6 C-HUD (Aftermarket)
5.4.7 Cooperations
5.4.8 HUD Application Cases
5.5 Carrobot
5.5.1 Profile
5.5.2 Development History
5.5.3 C-HUD Product Portfolios
5.5.4 C-HUD Highlight Functions
5.5.5 Rear-mounted W-HUD
5.5.6 Water Droplet AR-HUD?Rear-mounted?
5.5.7 Front-mounted AR-HUD solution
5.6 Beijing ASU Tech
5.6.1 Profile
5.6.2 AR-HUD
5.6.3 AR-HUD Technology
5.7 Raythink
5.7.1 Profile
5.7.2 AR-HUD Products
5.7.3 W-HUD Products
5.7.4 Core Technologies
5.7.5 AR-HUD Application Scenario
5.8 Huawei
5.8.1 HUD Layout
5.8.2 AR-HUD
5.9 Baidu
5.9.1 AR-HUD Layout
5.9.2 AR-HUD Competitive Edge
5.9.3 AR-HUD Product Planning
5.9.4 AR-HUD Technology Planning
5.10 Jiangcheng
5.10.1 Profile
5.10.2 AR-HUD Product
5.11 Zhejiang Crystal-optech
5.11.1 Profile
5.11.2 Development History of HUD Business
5.11.3 HUD Products
5.11.4 AR-HUD Application
5.12 Dianshi Innovation
5.12.1 Profile
5.12.2 HUD Products
5.12.3 HUD Technology
5.13 Yesar Technology
5.13.1 Profile
5.13.2 AR-HUD Product
5.13.3 Product Planning
5.14 Shenzhen 3-dragons Technology
5.14.1 Profile
5.14.2 HUD Products
5.14.3 C-HUD Products
5.14.4 AR-HUD Products
5.15 CHIEF Tech
5.15.1 Profile
5.15.2 HUD Products
5.15.3 HUD Technologies
5.15.4 HUD Application Cases
5.15.5 Partners
5.16 Carpro
5.16.1 Profile
5.16.2 Front-mounted AR-HUD
5.16.3 Front-mounted W-HUD
5.16.4 Quasi-front-mounted W-HUD
5.16.5 C-HUD


6. HUD Technology Providers
6.1 TI
6.1.1 Automotive Electronics Business
6.1.2 1st Gen HUD Chip
6.1.3 2nd Gen HUD Chip
6.1.4 In-plane Holographic HUD Solution
6.2 Microvision
6.2.1 Profile
6.2.2 Development History
6.2.3 PicoP? Scanning Techology
6.2.4 PicoP Laser Beam Scan Engine
6.2.5 MicroPicoP Is Typical Laser Scanning Product
6.2.6 Module for AR Glasses
6.3 iView Displays
6.3.1 Profile
6.3.2 Products
6.3.3 HUD Solutions
6.3.4 Automotive Products Planning
6.4 BOE
6.4.1 Profile
6.4.2 HUD Solutions
6.4.3 HUD Display Products
6.4.4 HUD Products
6.5 Tianma Microelectronics
6.5.1 Profile
6.5.2 In-Vehicle Screens
6.5.3 HUD Products
6.6 Shanghai HXC Industry
6.6.1 Profile
6.6.2 Core Technologies
6.6.3 LCOS Chip
6.7 Sunny Optical Technology
6.7.1 Profile
6.7.2 HUD Business
6.7.3 HUD Optical Solutions
6.7.4 HUD Business Planning
6.8 Fuyao Glass Industry Group
6.8.1 Profile
6.8.2 HUD Front Windshield
6.8.3 Dynamics in Automotive Glass
6.9 Digilens
6.9.1 Profile
6.9.2 MotoHUD
6.9.3 AR-HUD Co-developed by Digilens and Continental
6.9.4 Integrated Dual Axis (IDA)
6.9.5 Laser Backlight LCOS Optical Machine
6.9.6 Digilens AR HUD?CrystalClear
6.10 Sanji Optoelectronics
6.10.1 Profile
6.10.2 AR Products
6.10.3 Core Technologies
6.10.4 Layout of Large-area Holographic Waveguide
6.10.5 Dynamics in Cooperation