Table of Content

1 INTRODUCTION 24
1.1 INTRODUCTION TO COVID-19 24
1.2 COVID-19 HEALTH ASSESSMENT 24
FIGURE 1 COVID-19: GLOBAL PROPAGATION 24
FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES 25
1.3 COVID-19 ECONOMIC ASSESSMENT 26
FIGURE 3 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020 26
1.3.1 COVID-19 ECONOMIC IMPACT?SCENARIO ASSESSMENT 27
FIGURE 4 CRITERIA IMPACTING GLOBAL ECONOMY 27
FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY 28
1.4 OBJECTIVES OF THE STUDY 29
1.4.1 MARKET DEFINITION 30
1.4.2 INCLUSIONS AND EXCLUSIONS 30
1.5 MARKET SCOPE 31
1.5.1 MARKET SEGMENTATION 31
1.5.2 REGIONS COVERED 32
1.5.3 YEARS CONSIDERED FOR THE STUDY 32
1.6 CURRENCY CONSIDERED 32
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2017–2020 33
1.7 STAKEHOLDERS 33
1.8 SUMMARY OF CHANGES 33
2 RESEARCH METHODOLOGY 35
2.1 RESEARCH DATA 35
FIGURE 6 PLATFORM AS A SERVICE MARKET: RESEARCH DESIGN 35
2.1.1 SECONDARY DATA 36
2.1.2 PRIMARY DATA 36
2.1.2.1 Key industry insights 37
2.1.2.2 Breakup of primary profiles 37
2.2 MARKET BREAKUP AND DATA TRIANGULATION 38
2.3 MARKET SIZE ESTIMATION 39
FIGURE 7 PLATFORM AS A SERVICE MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 39
FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY?APPROACH 1 (TOP-DOWN): REVENUE OF VENDORS OFFERING PLATFORM AS A SERVICE SOLUTIONS
AND SERVICES (1/2) 40
FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY?APPROACH 1 (TOP-DOWN):
REVENUE OF VENDORS OFFERING PLATFORM AS A SERVICE SOLUTIONS AND SERVICES (2/2) 40
FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY – (SUPPLY SIDE): CAGR PROJECTIONS FROM SUPPLY SIDE 41
FIGURE 11 MARKET SIZE ESTIMATION METHODOLOGY?APPROACH 2 (BOTTOM-UP): REVENUE OF VENDORS FROM BY TYPE 42
FIGURE 12 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 2 (DEMAND SIDE): REVENUE GENERATED FROM VERTICALS (2/2) 43
2.4 MARKET REVENUE ESTIMATION 43
FIGURE 13 ILLUSTRATION OF COMPANY PLATFORM AS A SERVICE REVENUE ESTIMATION 44
2.5 GROWTH FORECAST ASSUMPTIONS 44
2.6 MARKET FORECAST 45
TABLE 2 FACTOR ANALYSIS 45
2.7 COMPANY EVALUATION MATRIX METHODOLOGY 46
FIGURE 14 COMPANY EVALUATION MATRIX: CRITERIA WEIGHTAGE 46
2.8 STARTUP/SME EVALUATION MATRIX METHODOLOGY 47
FIGURE 15 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE 47
2.9 RESEARCH ASSUMPTIONS 47
TABLE 3 ASSUMPTIONS FOR THE STUDY 47
2.10 LIMITATIONS OF THE STUDY 49
3 EXECUTIVE SUMMARY 50
FIGURE 16 APAAS TYPE, PUBLIC DEPLOYMENT, AND LARGE ENTERPRISES TO HOLD LARGE MARKET SHARES IN 2020 50
FIGURE 17 NORTH AMERICA TO ACCOUNT FOR THE LARGEST SHARE IN THE PLATFORM AS A SERVICE MARKET IN 2020 51
4 PREMIUM INSIGHTS 52
4.1 ATTRACTIVE OPPORTUNITIES IN THE PAAS MARKET 52
FIGURE 18 INCREASING DEMAND FOR PAAS SOLUTIONS TO TACKLE HIGH DEMAND FROM THE BANKING, FINANCIAL SERVICES, AND INSURANCE INDUSTRY TO DRIVE MARKET GROWTH 52
4.2 NORTH AMERICA: PLATFORM AS A SERVICE MARKET, BY VERTICAL AND COUNTRY 53
FIGURE 19 BANKING, FINANCIAL SERVICES AND INSURANCE SEGMENT AND UNITED STATES TO ACCOUNT FOR LARGE SHARES IN THE NORTH AMERICAN MARKET IN 2020 53
4.3 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET, BY COMPONENT AND COUNTRY 53
FIGURE 20 PUBLIC DEPLOYMENT AND CHINA TO ACCOUNT FOR LARGE SHARES IN THE ASIA PACIFIC PAAS MARKET IN 2020 53
5 MARKET OVERVIEW AND INDUSTRY TRENDS 54
5.1 INTRODUCTION 54
5.2 MARKET DYNAMICS 54
FIGURE 21 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: PLATFORM AS A SERVICE MARKET 54
5.2.1 DRIVERS 55
5.2.1.1 Increasing need to reduce TTM and cost of application development 55
5.2.1.2 Focus on streamlining AM 55
5.2.2 RESTRAINTS 55
5.2.2.1 Cloud washing hinders the PaaS market growth 55
5.2.2.2 Security concerns related to public cloud 56
5.2.3 OPPORTUNITIES 56
5.2.3.1 Rapid development of mobile app ecosystem 56
5.2.3.2 Emergence of video communication PaaS 56
5.2.4 CHALLENGES 56
5.2.4.1 Vendor lock-in issues 56
5.3 USE CASES 57
5.3.1 CASE STUDY ANALYSIS 57
5.3.1.1 Use case 1: Consumer goods and retail 57
5.3.1.2 Use case 2: Media and entertainment 57
5.3.1.3 Use case 3: BFSI 58
5.3.1.4 Use case 4: Information technology 58
5.3.1.5 Use case 5: Healthcare 58
5.4 TECHNOLOGY ANALYSIS 59
5.4.1 BLOCKCHAIN 59
5.4.2 ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING 59
5.4.3 INTERNET OF THINGS 59
5.5 PATENT ANALYSIS 60
FIGURE 22 NUMBER OF PATENTS PUBLISHED IN LAST 10 YEARS 60
FIGURE 23 TOP FIVE COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS 60
TABLE 4 TOP TEN PATENT OWNERS (US) 61
5.6 PORTER’S FIVE FORCES ANALYSIS 61
TABLE 5 PORTER’S FIVE FORCES ANALYSIS: PLATFORM AS A SERVICE MARKET 61
FIGURE 24 PORTER’S FIVE FORCES ANALYSIS: PLATFORM AS A SERVICE MARKET 62
5.6.1 THREAT OF NEW ENTRANTS 62
5.6.2 THREAT OF SUBSTITUTES 62
5.6.3 BARGAINING POWER OF SUPPLIERS 63
5.6.4 BARGAINING POWER OF BUYERS 63
5.6.5 INTENSITY OF COMPETITIVE RIVALRY 63
5.7 REGULATORY LANDSCAPE 63
5.7.1 GENERAL DATA PROTECTION REGULATION 63
5.7.2 PAYMENT CARD INDUSTRY-DATA SECURITY STANDARD 63
5.7.3 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT 64
5.7.4 GRAMM-LEACH-BLILEY ACT 64
5.7.5 SARBANES-OXLEY ACT 64
5.7.6 SOC2 64
5.8 PRICING ANALYSIS 65
FIGURE 25 PRICING ANALYSIS: PLATFORM AS A SERVICE MARKET 65
5.9 VALUE CHAIN ANALYSIS 66
FIGURE 26 PLATFORM AS A SERVICE MARKET: VALUE CHAIN ANALYSIS 66
5.10 PLATFORM AS A SERVICE MARKET: COVID-19 IMPACT 67
FIGURE 27 PRE- AND POST-COVID-19 SCENARIOS DURING THE FORECAST PERIOD 67
5.10.1 COVID-19 IMPACT ON THE PAAS MARKET: ASSUMPTIONS 67
5.10.2 DRIVERS AND OPPORTUNITIES 68
5.10.3 RESTRAINTS AND CHALLENGES 68
6 PLATFORM AS A SERVICE MARKET, BY TYPE 69
6.1 INTRODUCTION 70
6.1.1 TYPE: PLATFORM AS A SERVICE MARKET DRIVERS 70
6.1.2 TYPE: COVID-19 IMPACT 70
FIGURE 28 DBPAAS SEGMENT TO GROW AT THE HIGHEST CAGR DURING
THE FORECAST PERIOD 70
TABLE 6 PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2016–2019 (USD MILLION) 71
TABLE 7 PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2020–2026 (USD MILLION) 71
TABLE 8 TYPE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 71
TABLE 9 TYPE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 72
6.2 APPLICATION PLATFORM AS A SERVICE 72
TABLE 10 APAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 72
TABLE 11 APAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 73
6.3 INFRASTRUCTURE PLATFORM AS A SERVICE 73
TABLE 12 IPAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 73
TABLE 13 IPAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 74
6.4 DATABASE PLATFORM AS A SERVICE 74
TABLE 14 DBPAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 74
TABLE 15 DBPAAS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 75
6.5 OTHERS 75
TABLE 16 OTHERS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 75
TABLE 17 OTHERS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 76
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7 PLATFORM AS A SERVICE MARKET, BY DEPLOYMENT 77
7.1 INTRODUCTION 78
7.1.1 DEPLOYMENT: PLATFORM AS A SERVICE MARKET DRIVERS 78
7.1.2 DEPLOYMENT: COVID-19 IMPACT 78
FIGURE 29 PRIVATE SEGMENT TO GROW AT A HIGHER GROWTH RATE DURING THE FORECAST PERIOD 79
TABLE 18 PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 79
TABLE 19 PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 79
TABLE 20 DEPLOYMENT: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 80
TABLE 21 DEPLOYMENT: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 80
7.2 PUBLIC 80
TABLE 22 PUBLIC: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 81
TABLE 23 PUBLIC: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 81
7.3 PRIVATE 81
TABLE 24 PRIVATE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 82
TABLE 25 PRIVATE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 82
8 PLATFORM AS A SERVICE MARKET, BY ORGANIZATION SIZE 83
8.1 INTRODUCTION 84
8.1.1 ORGANIZATION SIZE: PLATFORM AS A SERVICE MARKET DRIVERS 84
8.1.2 ORGANIZATION SIZE: COVID-19 IMPACT 84
FIGURE 30 LARGE ORGANIZATIONS SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD 84
TABLE 26 PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE,
2016–2019 (USD MILLION) 85
TABLE 27 PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE,
2020–2026 (USD MILLION) 85
TABLE 28 ORGANIZATION SIZE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 85
TABLE 29 ORGANIZATION SIZE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 86
8.2 LARGE ENTERPRISES 86
TABLE 30 LARGE ENTERPRISES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 86
TABLE 31 LARGE ENTERPRISES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 87
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8.3 SMALL AND MEDIUM-SIZED ENTERPRISES 87
TABLE 32 SMALL AND MEDIUM ENTERPRISES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 87
TABLE 33 SMALL AND MEDIUM ENTERPRISES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 88
9 PLATFORM AS A SERVICE MARKET, BY VERTICAL 89
9.1 INTRODUCTION 90
9.1.1 VERTICAL: PLATFORM AS A SERVICE MARKET DRIVERS 90
9.1.2 VERTICAL: COVID-19 IMPACT 90
FIGURE 31 BANKING, FINANCIAL SERVICES AND INSURANCE VERTICAL TO HOLD THE LARGEST MARKET SHARE DURING THE FORECAST PERIOD 91
TABLE 34 PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2016–2019 (USD MILLION) 91
TABLE 35 PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2020–2026 (USD MILLION) 92
9.2 BANKING, FINANCIAL SERVICES AND INSURANCE 92
TABLE 36 BANKING, FINANCIAL SERVICES AND INSURANCE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 93
TABLE 37 BANKING, FINANCIAL SERVICES AND INSURANCE: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 93
9.3 CONSUMER GOODS AND RETAIL 93
TABLE 38 CONSUMER GOODS AND RETAIL: PLATFORM AS A SERVICE MARKET SIZE,
BY REGION, 2016–2019 (USD MILLION) 94
TABLE 39 CONSUMER GOODS AND RETAIL: PLATFORM AS A SERVICE MARKET SIZE,
BY REGION, 2020–2026 (USD MILLION) 94
9.4 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES 94
TABLE 40 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 95
TABLE 41 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 95
9.5 TELECOMMUNICATIONS 95
TABLE 42 TELECOMMUNICATIONS: PLATFORM AS A SERVICE MARKET SIZE,
BY REGION, 2016–2019 (USD MILLION) 96
TABLE 43 TELECOMMUNICATIONS: PLATFORM AS A SERVICE MARKET SIZE,
BY REGION, 2020–2026 (USD MILLION) 96
9.6 MANUFACTURING 96
TABLE 44 MANUFACTURING: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 97
TABLE 45 MANUFACTURING: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 97
9.7 HEALTHCARE AND LIFE SCIENCES 97
TABLE 46 HEALTHCARE AND LIFE SCIENCES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 98
TABLE 47 HEALTHCARE AND LIFE SCIENCES: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 98
9.8 ENERGY AND UTILITY 98
TABLE 48 ENERGY AND UTILITY: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 99
TABLE 49 ENERGY AND UTILITY: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 99
9.9 OTHER VERTICALS 99
TABLE 50 OTHER VERTICALS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 100
TABLE 51 OTHER VERTICALS: PLATFORM AS A SERVICE MARKET SIZE, BY REGION, 2020–2026 (USD MILLION) 100
10 PLATFORM AS A SERVICE MARKET, BY REGION 101
10.1 INTRODUCTION 102
FIGURE 32 NORTH AMERICA TO HOLD THE HIGHEST MARKET SHARE DURING THE FORECAST PERIOD 102
TABLE 52 PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 102
TABLE 53 PLATFORM AS A SERVICE MARKET SIZE, BY REGION,
2020–2026 (USD MILLION) 103
10.2 NORTH AMERICA 103
10.2.1 NORTH AMERICA: PLATFORM AS A SERVICE MARKET DRIVERS 103
10.2.2 NORTH AMERICA: COVID-19 IMPACT 103
10.2.3 NORTH AMERICA: REGULATORY LANDSCAPE 104
FIGURE 33 NORTH AMERICA: MARKET SNAPSHOT 104
TABLE 54 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2016–2019 (USD MILLION) 105
TABLE 55 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2020–2026 (USD MILLION) 105
TABLE 56 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 105
TABLE 57 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 106
TABLE 58 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 106
TABLE 59 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 106
TABLE 60 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL, 2016–2019 (USD MILLION) 107
TABLE 61 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL, 2020–2026 (USD MILLION) 107
TABLE 62 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION) 107
TABLE 63 NORTH AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY, 2020–2026 (USD MILLION) 108
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10.2.4 UNITED STATES 108
TABLE 64 UNITED STATES: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 108
TABLE 65 UNITED STATES: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 109
TABLE 66 UNITED STATES: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 109
TABLE 67 UNITED STATES: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 109
10.2.5 CANADA 109
TABLE 68 CANADA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 110
TABLE 69 CANADA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 110
TABLE 70 CANADA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 110
TABLE 71 CANADA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 110
10.3 EUROPE 111
10.3.1 EUROPE: PLATFORM AS A SERVICE MARKET DRIVERS 111
10.3.2 EUROPE: COVID-19 IMPACT 111
10.3.3 EUROPE: REGULATORY LANDSCAPE 111
TABLE 72 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2016–2019 (USD MILLION) 112
TABLE 73 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2020–2026 (USD MILLION) 112
TABLE 74 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 112
TABLE 75 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 112
TABLE 76 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 113
TABLE 77 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 113
TABLE 78 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2016–2019 (USD MILLION) 113
TABLE 79 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2020–2026 (USD MILLION) 114
TABLE 80 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY,
2016–2019 (USD MILLION) 114
TABLE 81 EUROPE: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY,
2020–2026 (USD MILLION) 115
10.3.4 UNITED KINGDOM 115
TABLE 82 UNITED KINGDOM: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 115
TABLE 83 UNITED KINGDOM: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 115
TABLE 84 UNITED KINGDOM: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 116
TABLE 85 UNITED KINGDOM: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 116
10.3.5 GERMANY 116
TABLE 86 GERMANY: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 116
TABLE 87 GERMANY: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 117
TABLE 88 GERMANY: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 117
TABLE 89 GERMANY: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 117
10.3.6 FRANCE 117
TABLE 90 FRANCE: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 118
TABLE 91 FRANCE: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 118
TABLE 92 FRANCE: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 118
TABLE 93 FRANCE: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 118
10.3.7 REST OF WESTERN EUROPE 119
TABLE 94 REST OF WESTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 119
TABLE 95 REST OF WESTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 119
TABLE 96 REST OF WESTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 120
TABLE 97 REST OF WESTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 120
10.3.8 CENTRAL AND EASTERN EUROPE 120
TABLE 98 CENTRAL AND EASTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 120
TABLE 99 CENTRAL AND EASTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 121
TABLE 100 CENTRAL AND EASTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 121
TABLE 101 CENTRAL AND EASTERN EUROPE: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 121
10.4 ASIA PACIFIC 121
10.4.1 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET DRIVERS 122
10.4.2 ASIA PACIFIC: COVID-19 IMPACT 122
10.4.3 ASIA PACIFIC: REGULATORY LANDSCAPE 122
FIGURE 34 ASIA PACIFIC: MARKET SNAPSHOT 123
TABLE 102 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2016–2019 (USD MILLION) 123
TABLE 103 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2020–2026 (USD MILLION) 124
TABLE 104 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 124
TABLE 105 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 124
TABLE 106 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 124
TABLE 107 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 125
TABLE 108 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2016–2019 (USD MILLION) 125
TABLE 109 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL,
2020–2026 (USD MILLION) 125
TABLE 110 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY,
2016–2019 (USD MILLION) 126
TABLE 111 ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY,
2020–2026 (USD MILLION) 126
10.4.4 CHINA 126
TABLE 112 CHINA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 126
TABLE 113 CHINA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 127
TABLE 114 CHINA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 127
TABLE 115 CHINA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 127
10.4.5 JAPAN 127
TABLE 116 JAPAN: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 128
TABLE 117 JAPAN: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 128
TABLE 118 JAPAN: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 128
TABLE 119 JAPAN: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 128
10.4.6 REST OF ASIA PACIFIC 129
TABLE 120 REST OF ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 129
TABLE 121 REST OF ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 129
TABLE 122 REST OF ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 129
TABLE 123 REST OF ASIA PACIFIC: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 130
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10.5 MIDDLE EAST AND AFRICA 130
10.5.1 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET DRIVERS 130
10.5.2 MIDDLE EAST AND AFRICA: COVID-19 IMPACT 130
10.5.3 MIDDLE EAST AND AFRICA: REGULATORY LANDSCAPE 130
TABLE 124 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE, 2016–2019 (USD MILLION) 131
TABLE 125 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE, 2020–2026 (USD MILLION) 131
TABLE 126 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 131
TABLE 127 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 132
TABLE 128 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 132
TABLE 129 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 132
TABLE 130 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY VERTICAL, 2016–2019 (USD MILLION) 133
TABLE 131 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY VERTICAL, 2020–2026 (USD MILLION) 133
TABLE 132 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY COUNTRY, 2016–2019 (USD MILLION) 133
TABLE 133 MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE,
BY COUNTRY, 2020–2026 (USD MILLION) 134
10.5.4 KINGDOM OF SAUDI ARABIA 134
TABLE 134 KINGDOM OF SAUDI ARABIA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 134
TABLE 135 KINGDOM OF SAUDI ARABIA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 134
TABLE 136 KINGDOM OF SAUDI ARABIA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 135
TABLE 137 KINGDOM OF SAUDI ARABIA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 135
10.5.5 REST OF MIDDLE EAST AND AFRICA 135
TABLE 138 REST OF MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 135
TABLE 139 REST OF MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 136
TABLE 140 REST OF MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 136
TABLE 141 REST OF MIDDLE EAST AND AFRICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 136
10.6 LATIN AMERICA 136
10.6.1 LATIN AMERICA: PLATFORM AS A SERVICE MARKET DRIVERS 137
10.6.2 LATIN AMERICA: COVID-19 IMPACT 137
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10.6.3 LATIN AMERICA: REGULATORY LANDSCAPE 137
TABLE 142 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2016–2019 (USD MILLION) 137
TABLE 143 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY TYPE,
2020–2026 (USD MILLION) 138
TABLE 144 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2016–2019 (USD MILLION) 138
TABLE 145 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT, 2020–2026 (USD MILLION) 138
TABLE 146 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 138
TABLE 147 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 139
TABLE 148 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL, 2016–2019 (USD MILLION) 139
TABLE 149 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY VERTICAL, 2020–2026 (USD MILLION) 139
TABLE 150 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION) 140
TABLE 151 LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE, BY COUNTRY, 2020–2026 (USD MILLION) 140
10.6.4 BRAZIL 140
TABLE 152 BRAZIL: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 140
TABLE 153 BRAZIL: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 141
TABLE 154 BRAZIL: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 141
TABLE 155 BRAZIL: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 141
10.6.5 MEXICO 141
TABLE 156 MEXICO: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2016–2019 (USD MILLION) 142
TABLE 157 MEXICO: PLATFORM AS A SERVICE MARKET SIZE, BY DEPLOYMENT,
2020–2026 (USD MILLION) 142
TABLE 158 MEXICO: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 142
TABLE 159 MEXICO: PLATFORM AS A SERVICE MARKET SIZE, BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 142
10.6.6 REST OF LATIN AMERICA 143
TABLE 160 REST OF LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2016–2019 (USD MILLION) 143
TABLE 161 REST OF LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE,
BY DEPLOYMENT, 2020–2026 (USD MILLION) 143
TABLE 162 REST OF LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2016–2019 (USD MILLION) 143
TABLE 163 REST OF LATIN AMERICA: PLATFORM AS A SERVICE MARKET SIZE,
BY ORGANIZATION SIZE, 2020–2026 (USD MILLION) 144
11 COMPETITIVE LANDSCAPE 145
11.1 MARKET EVALUATION FRAMEWORK 145
FIGURE 35 MARKET EVALUATION FRAMEWORK 145
11.2 MARKET RANKING 146
FIGURE 36 MARKET RANKING IN 2020 146
11.3 MARKET SHARE ANALYSIS 147
TABLE 164 PLATFORM AS A SERVICE MARKET: DEGREE OF COMPETITION 147
FIGURE 37 MARKET SHARE ANALYSIS OF COMPANIES IN THE PLATFORM AS A SERVICE MARKET 147
11.4 HISTORICAL REVENUE ANALYSIS OF LEADING PLAYERS 148
FIGURE 38 HISTORICAL FIVE-YEAR REVENUE ANALYSIS OF LEADING PLAYERS IN THE PLATFORM AS A SERVICE MARKET, 2016-2020 148
11.5 KEY MARKET DEVELOPMENTS 149
FIGURE 39 KEY DEVELOPMENTS IN THE PLATFORM AS A SERVICE MARKET DURING 2018–2021 149
11.5.1 NEW PRODUCT LAUNCHES 150
TABLE 165 NEW PRODUCT LAUNCHES, 2018-2021 150
11.5.2 DEALS 153
TABLE 166 DEALS, 2019-2020 153
11.5.3 OTHERS 156
TABLE 167 OTHERS, 2018-2020 156
11.6 COMPANY EVALUATION MATRIX 157
TABLE 168 COMPANY PRODUCT FOOTPRINT 157
TABLE 169 COMPANY INDUSTRY FOOTPRINT PART 1 158
TABLE 170 COMPANY INDUSTRY FOOTPRINT PART 2 159
TABLE 171 COMPANY REGION FOOTPRINT 159
TABLE 172 COMPANY SOLUTION SCORE 160
11.6.1 STAR 161
11.6.2 EMERGING LEADERS 161
11.6.3 PERVASIVE 161
11.6.4 PARTICIPANTS 161
FIGURE 40 PLATFORM AS A SERVICE MARKET (GLOBAL), COMPANY EVALUATION MATRIX, 2