Table of Content

1. Overview and Status Quo of Intelligent Vehicle Personalization
1.1 Definition and Research Scope of Intelligent Vehicle Personalization
1.2 Development Characteristics of Intelligent Vehicle Personalization
1.3 Comparison of IVI System Personalization between Major OEMs: Theme & Interface
1.3 Comparison of IVI System Personalization between Major OEMs: Ambient Lighting & Musical Light Show
1.3 Comparison of IVI System Personalization between Major OEMs: IVI Image & Speech
1.3 Comparison of IVI System Personalization between Major OEMs: Interior Hardware Interaction, Custom Button & Fragrance System
1.3 Comparison of IVI System Personalization between Major OEMs: Active Recommendation
1.3 Comparison of IVI System Personalization between Major OEMs: Active Reminder
1.3 Comparison of IVI System Personalization between Major OEMs: IVI System & Others
1.4 Comparison of Personalization between Major OEMs: Smart Devices, Headlights & Exterior Interaction


2. Personalization of Luxury Brand OEMs
2.1 Overview

2.2 Audi
2.2.1 Mass-produced Vehicle IVI System and Personalization Overview
2.2.2 Personalization Details of Mass-produced Vehicle IVI System
2.2.3 Concept Car

2.3 BMW
2.3.1 Mass-produced Vehicle IVI System and Personalization Overview
2.3.2 Personalization Details of Mass-produced Vehicle IVI System
2.3.3 Concept Car

2.4 Mercedes-Benz
2.4.1 Mass-produced Vehicle IVI System and Personalization Overview
2.4.2 Personalization Details of Mass-produced Vehicle IVI System
2.4.3 Concept Car


3. Personalization of Joint-venture Brand OEMs
3.1 Overview

3.2 Volkswagen Mass-produced Vehicle IVI System and Personalization Overview
3.2.1 Personalization Details of FAW-Volkswagen’s Mass-produced Vehicle IVI System
3.2.2 Personalization Details of SAIC Volkswagen’s Mass-produced Vehicle IVI System
3.2.3 Personalization Details of Smart Devices for SAIC Volkswagen’s Mass-produced Vehicles
3.2.4 Personalization Details of Exterior Interaction for SAIC Volkswagen’s Mass-produced Vehicles
3.2.5 Volkswagen Concept Car

3.3 Toyota
3.3.1 Mass-produced Vehicle IVI System and Personalization Overview
3.3.2 Personalization Details of IVI System for FAW Toyota’s Mass-produced Vehicles
3.3.3 Personalization Details of IVI System for GAC Toyota’s Mass-produced Vehicles
3.3.4 Personalization Details of Exterior Interaction for GAC Toyota’s Mass-produced Vehicles
3.3.5 Toyota Concept Car

3.4 Honda
3.4.1 Mass-produced Vehicle IVI System and Personalization Overview
3.4.2 Personalization Details of Mass-produced Vehicle IVI System
3.4.3 Concept Car

3.5 Nissan
3.5.1 Mass-produced Vehicle IVI System and Personalization Overview
3.5.2 Personalization Details of Mass-produced Vehicle IVI System

3.6 Buick
3.6.1 Mass-produced Vehicle IVI System and Personalization Overview
3.6.2 Personalization Details of Mass-produced Vehicle IVI System
3.6.3 Concept Car

3.7 Ford
3.7.1 Mass-produced Vehicle IVI System and Personalization Overview
3.7.2 Personalization Details of Mass-produced Vehicle IVI System
3.7.3 Personalization Details of Mass-produced Vehicle Exterior Interaction


4. Personalization of Chinese Brand OEMs
4.1 Overview

4.2 Geely
4.2.1 Mass-produced Vehicle IVI System and Personalization Overview
4.2.2 Personalization Details of Mass-produced Vehicle IVI System
4.2.3 Concept Car

4.3 SAIC
4.3.1 Mass-produced Vehicle IVI System and Personalization Overview
4.3.2 Personalization Details of Mass-produced Vehicle IVI System
4.3.3 Concept Car

4.4 GAC
4.4.1 Mass-produced Vehicle IVI System and Personalization Overview
4.4.2 Personalization Details of Mass-produced Vehicle IVI System
4.4.3 Concept Car

4.5 Changan Automobile
4.5.1 Mass-produced Vehicle IVI System and Personalization Overview
4.5.2 Personalization Details of Mass-produced Vehicle IVI System
4.5.3 Concept Car

4.6 Great Wall Motor
4.6.1 Mass-produced Vehicle IVI System and Personalization Overview
4.6.2 Personalization Details of Mass-produced Vehicle IVI System
4.6.3 Personalization Details of Smart Devices for Great Wall’s Mass-produced Vehicles
4.6.4 Concept Car

4.7 BYD
4.7.1 Mass-produced Vehicle IVI System and Personalization Overview
4.7.2 Personalization Details of Mass-produced Vehicle IVI System
4.7.3 Concept Car

4.8 Chery
4.8.1 Mass-produced Vehicle IVI System and Personalization Overview
4.8.2 Personalization Details of Mass-produced Vehicle IVI System
4.8.3 Concept Car


5. Personalization of Emerging Auto Brands
3.1 Overview

5.2 NIO
5.2.1 Mass-produced Vehicle IVI System and Personalization Overview
5.2.2 Personalization Details of Mass-produced Vehicle IVI System
5.2.3 Personalization Details of Mass-produced Vehicle Headlamps
5.2.4 Concept Car

5.3 Xiaopeng Motors
5.3.1 Mass-produced Vehicle IVI System and Personalization Overview
5.3.2 Personalization Details of Mass-produced Vehicle IVI System
5.3.3 Personalization Details of Mass-produced Vehicle Headlamps
5.3.4 Concept Car

5.4 Weltmeister
5.4.1 Mass-produced Vehicle IVI System and Personalization Overview
5.4.2 Personalization Details of Mass-produced Vehicle IVI System
5.4.3 Personalization Details of Headlamps and Exterior Interaction for Mass-produced Vehicles
5.4.4 Concept Car