Table of Content

E-Commerce in Indonesia
Euromonitor International
March 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
E-commerce benefits from increased device use as malls and shopping centres close and retailers shift online
E-commerce sales demonstrates newly increased consumer interest in health-related products
Sales remain concentrated in more developed urban areas
RECOVERY AND OPPORTUNITIES
Consumers expected to continue using e-commerce when virus threat subsides
Readymade and ready-to-cook food trends set to benefit e-commerce sales
Fast growth of e-commerce set to continue as product assortment expands
CHANNEL DATA
Table 1 E-Commerce by Channel and Category: Value 2015-2020
Table 2 E-Commerce by Channel and Category: % Value Growth 2015-2020
Table 3 E-Commerce GBO Company Shares: % Value 2016-2020
Table 4 E-Commerce GBN Brand Shares: % Value 2017-2020
Table 5 Forecast E-Commerce by Channel and Category: Value 2020-2025
Table 6 Forecast E-Commerce by Channel and Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on retailing
COVID-19 country impact
Rise of e-commerce as consumers become more confident shopping online
Tokopedia Nyam campaign boosted overlap between retail and foodservice
What next for retailing?
OPERATING ENVIRONMENT
Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2020
Physical retail landscape
Cash and carry
Seasonality
Eid al-Fitr/Lebaran
Harbolnas (national online shopping day)
School holidays
Christmas
Payments and delivery
Emerging business models
MARKET DATA
Table 7 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
Table 8 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
Table 9 Sales in Store-based Retailing by Channel: Value 2015-2020
Table 10 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
Table 11 Store-based Retailing Outlets by Channel: Units 2015-2020
Table 12 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020
Table 13 Sales in Non-Store Retailing by Channel: Value 2015-2020
Table 14 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
Table 15 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 16 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 17 Sales in Grocery Retailers by Channel: Value 2015-2020
Table 18 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020
Table 19 Grocery Retailers Outlets by Channel: Units 2015-2020
Table 20 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 21 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020
Table 22 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 23 Sales in Non-Grocery Specialists by Channel: Value 2015-2020
Table 24 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
Table 25 Non-Grocery Specialists Outlets by Channel: Units 2015-2020
Table 26 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020
Table 27 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020
Table 28 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020
Table 29 Sales in Mixed Retailers by Channel: Value 2015-2020
Table 30 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020
Table 31 Mixed Retailers Outlets by Channel: Units 2015-2020
Table 32 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020
Table 33 Retailing GBO Company Shares: % Value 2016-2020
Table 34 Retailing GBN Brand Shares: % Value 2017-2020
Table 35 Store-based Retailing GBO Company Shares: % Value 2016-2020
Table 36 Store-based Retailing GBN Brand Shares: % Value 2017-2020
Table 37 Store-based Retailing LBN Brand Shares: Outlets 2017-2020
Table 38 Non-Store Retailing GBO Company Shares: % Value 2016-2020
Table 39 Non-Store Retailing GBN Brand Shares: % Value 2017-2020
Table 40 Grocery Retailers GBO Company Shares: % Value 2016-2020
Table 41 Grocery Retailers GBN Brand Shares: % Value 2017-2020
Table 42 Grocery Retailers LBN Brand Shares: Outlets 2017-2020
Table 43 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020
Table 44 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020
Table 45 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020
Table 46 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020
Table 47 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020
Table 48 Mixed Retailers GBO Company Shares: % Value 2016-2020
Table 49 Mixed Retailers GBN Brand Shares: % Value 2017-2020
Table 50 Mixed Retailers LBN Brand Shares: Outlets 2017-2020
Table 51 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020
Table 52 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025
Table 53 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025
Table 54 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 55 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025
Table 56 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025
Table 57 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025
Table 58 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025
Table 59 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025
Table 60 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025
Table 61 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 63 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025
Table 64 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025
Table 65 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025
Table 66 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025
Table 67 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 69 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025
Table 71 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025
Table 73 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025
Table 75 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025
Table 76 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025
Table 77 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025
Table 78 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
Summary 2 Research Sources